Large companies like Walmart and Conagra say they are already looking at what impact Ozempic  will have on business. For the travel sector, the winners will be those that have food and beverage as a cost. Losers will be those that have it as a revenue generator.

That means the Ozempic Era could be good for airlines, all-inclusive resorts, cruises, experience providers and tour operators. It might be bad for theme parks, hotels, movie theaters, and entertainment venues that rely on food, drinks and concessions.

Take airlines. The more an aircraft weighs – including human passengers – the more fuel it takes to fly it. Fuel sometimes comes in as the airline’s largest expense, often about equal to labor, depending on the airline.

Historically, airlines have been almost comically ruthless when it comes to eliminating excess weight. Seats have become much lighter over time.

They ditched bulky paper manuals for lighter digital ones. And decreased the number of heavy beverage carts. American Airlines famously removed one olive from its dinner salads, trimming both physical weight and reducing the cost of the ingredients.

“If the average passenger lost 10 pounds, this would trim 1,790 pounds from every United flight, implying a savings of 27.6 million gallons a year. At an average 2023 fuel price of $2.89 a gallon, United would save $80 million a year,” Bloomberg reported, citing Jefferies Senior Equity Research Analyst and managing director Sheila Kahyaoglu. “This benefit should be recognized similarly across airlines,” Kahyaoglu wrote. United told Skift it had seen the Jefferies report, but didn’t have a comment.

Read the full article at skift Inc.