European Hotel Prices increase by up to 38% following last month’s decrease | trivago reports

Last month saw hotel prices decrease to their cheapest since December 2010. This month, hotel prices have increased by up to 38%. One night in February 2013 will cost an average of £86, according to the trivago Hotel Price Index (tHPI) based on the 50 most popular European cities onwww.trivago.co.uk.

EU Hotel Prices

Hotel prices in Europe have increased by an average of 6 per cent in comparison to last month. One night in February will cost an average of £86, in comparison to £82 in January. One night in February 2012, however, cost an average of £91. Although hotel prices have increased in comparison to last month, they have decreased by an average of 5 per cent in comparison to this time last year.

The most significant increases in comparison to January can be found in the Carnival cities of Venice (up 38 per cent to an average of £132 per night) and Valencia (up 19 per cent to £63 per night), where celebrations started as early as 2nd February and continued until Shrove Tuesday (12th February). Hotel prices in Berlin have increased by 12 per cent to an average of £77 per night, to coincide with the Berlin International Film Festival (7th to 17th February).

Other significant increases can be found in Barcelona (up 37 per cent to an average of £103 per night), Stockholm (up 18 per cent to £139 per night), Dublin (up 17 per cent to £81 per night) and Brussels (up 15 per cent to £98 per night). It is possible hotels in these destinations have increased their prices due to Valentine 's Day, with couples taking advantage of weekend breaks from 15th to 17th February. Alternatively, these destinations may have proved popular for February half term breaks, causing an increase in hotel prices.

Those looking for a cheap Valentine's or February half term getaway may want to consider Riga (down 26 per cent in comparison to January to an average of £56 per night), Prague (down 21 per cent to £61 per night) or Florence (down 13 per cent to £82 per night). In comparison to this time last year, hotel prices have dropped in Zaragoza (down 15 per cent to an average of £52 per night), Bucharest (down 14 per cent to £57 per night) and Warsaw (down 12 per cent to £53 per night).

UK Hotel Prices

Hotel prices have increased in each of the top 20 UK destinations this month, by an average of 10 per cent in comparison to January. One night in February will cost an average of £85, in comparison to £77 in January. The most significant increases can be found in Birmingham (up 20 per cent to an average of £79 per night), Cardiff (up 19 per cent to £82 per night), Edinburgh (up 14 per cent to £97 per night) and Manchester (up 13 per cent to £97 per night). This increase in hotel prices could be due to Valentine's Day and February half term. Those hoping to visit the capital may want to wait until next month, as hotel prices in London are currently up by an average of 11 per cent to £144 per night.

About trivago

trivago is a leading global hotel search platform focused on reshaping the way travelers search for and compare hotels and alternative accommodations. Incorporated in 2005 in Düsseldorf, Germany, the platform allows travelers to make informed decisions by personalizing their hotel search and providing them access to a deep supply of hotel information and prices. trivago enables its advertisers to grow their businesses by providing access to a broad audience of travelers via its websites and apps. As of September 30, 2021, trivago has established 54 localized platforms connected to over 5.0 million hotels and alternative accommodations, in over 190 countries.

Denise Bartlett
Public Relations UK
+44 (0) 2034 552 189
trivago