trivago Europe Hotel Price Index - July 2013

Hotel prices in Nottingham are currently up by 51 per cent for the 2013 Ashes series at

Trent Bridge cricket ground, according to the trivago Hotel Price Index (tHPI) reported monthly by hotel comparison website www.trivago.co.uk. One night during the First Test, which began on Wednesday 10th July and will run until Sunday 14th July, will cost an average of £115. This is a 51 per cent increase from the preceding week, where one night cost an average of £76. During the week following Sunday 14th, hotel prices in Nottingham will fall by 35 per cent to an average of £74 per night.

In Manchester, hotel prices have currently increased by 17 per cent for the Third Test,

which will take place at Old Trafford from 1st to 5th August. One night during this period will cost an average of £112, compared to an average of £96 per night during the preceding week.

Similarly, hotel prices have increased by 73 percent in the town of Chester-le-Street,

which will host the Fourth Test at Riverside Ground from 9th to 13th August. One night during this period will cost an average of £150, compared to £87 during the week preceding the matches. Hotel prices in nearby Durham have also increased by 19 per cent, to an average of £86 during the Fourth Test.

There is no significant increase in hotel prices in London, which will host the Second Test

at Lord's Cricket Ground and the Fifth Test at The Oval.

Turkey: Hotel Prices Decrease by 26 Per Cent in Istanbul

Hotel prices have decreased by an average of 26 per cent in Istanbul this month,

following protests which began in the city on 28th May and have yet to be resolved. One night during July will cost an average of £93, compared to £125 during June. Prices have also decreased by 15 per cent year-on-year, with one night in July 2012 costing an average of £110. Low room rates are abnormal for this time of year, suggesting hoteliers have dropped their prices in order to encourage tourists to continue visiting the city.

Although there is no significant change in hotel prices in Ankara, where protests also

occurred during June, prices in some of the unaffected tourist resorts have decreased year-on-year. Hotel prices in Antalya and Marmaris, two costal destinations popular amongst British holidaymakers, have decreased by 24 per cent and 14 per cent respectively in comparison to July 2012. One night this month will cost an average of £74 in Antalya and £77 in Marmaris, compared to £98 and £90 respectively this time last year.

Egypt: Hotel Prices Decrease by 13 Per Cent in Cairo and 18 Per Cent in

Alexandria

Similarly, hotel prices have decreased in some Egyptian destinations, following protests

and unrest throughout the country since 28th June. Hotel prices in Alexandria and Cairo, where violent demonstrations were held, have decreased by 18 per cent and 13 per cent respectively year-on-year. One night in July will cost an average of £85 in Alexandria and £71 in Cairo, compared to £104 and £82 respectively this time last year.

Although the Foreign Office have advised against all but essential travel to Egypt (with

the exception of the Red Sea resorts) and many travel companies have cancelled holidays to the country, tourist authorities in Egypt have attempted to reassure visitors of their safety. It is possible hoteliers have dropped their prices in order to encourage tourists to continue visiting the country.

Although no holidays to the Red Sea resorts have been cancelled, hotel prices in Dahab,

Taba and Hurghada have decreased by 23 per cent, 15 per cent and 8 per cent respectively year-on-year. One night in July will cost an average of £43 in Dahab, £73 in Taba and £71 in Hurghada, compared to £56, £86 and £77 respectively this time last year. There is no significant decrease in hotel prices in the larger tourist resort of Sharm el-Sheikh.

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Denise Bartlett
Public Relations UK
+44 (0) 2034 552 189
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