ITC Kohenur - A Luxury Collection Hotel, Hyderabad

Ushering in a new wave of grandeur in Hyderabad's HITEC City, ITC Kohenur makes its debut today as the 12th property to join the ITC Hotels Luxury Collection portfolio. "Rare and Priceless" guest experiences are envisaged through a showcase of local cuisine, arts, innovative wellness offerings, matched by hi-tech accent on services, nodding as much to the region's past as the future of the growing urban epicenter.

Overlooking the picturesque Durgam Cheruvu Lake, ITC Kohenur's super-premium offerings include 271 hi-tech rooms, ranging from luxe Grand Presidential Suites to women's only EVA rooms and a dedicated wellness rooms - a first for the brand. Dining options feature six food and beverage outlets including a rooftop bar and Dum Pukht Begum's, offering a regional Hyderabadi take on the brand's beloved restaurant. The property will also house the Collection's acclaimed Kaya Kalp - The Royal Spa and over 42,500 square feet of state-of-the-art meeting space.

UNIQUE DESIGN & ARCHITECTURE

Standing at the crossroads of technology and culture, ITC Kohenur's multifaceted design draws inspiration from its namesake, meaning "Mountain of Light" in Persian. Its unique angular structure stands tall, each facet shining bright, aimed at capturing maximum sunlight to conserve energy. Endeavoring to offer a "sense of destination" the compilation of elements bring to life art, culture, cuisine and heritage of the region in a contemporary milieu.

The innovative geometric interpretation is carried throughout the hotel's public areas, guest rooms and corridors. Bold gemstone colors compliment the white marble accents and the smooth golden textures inspired by the striking natural rock formations of Hyderabad, originally formed by volcanic stones. Creative art installations adorn the public spaces utilizing Hyderabadi bangles, as well as famous Bidri metal handicrafts and Zardozi embroidery, showcasing local arts and crafts, adding to the rich cultural legacy of the region. As part of ITC's sustainability efforts and "Responsible Luxury" mantra, ITC Kohenur utilizes 100 percent LED lighting and a solar strategy has been integrated into its design, complete with vertical gardens and a living roof. ITC Kohenur is also matched by hi-tech service features like E-butler iPads, to enhance guest experiences.

"MINDFUL" ACCOMMODATIONS

The luxury hotel features 271-rooms with nine luxurious suites, including a palatial 4,000 square foot Grand Presidential Suite, women's only EVA suites and 27 serviced residences. Inspired by the famed Jewels of the Nizam, each room is outfitted in a different gemstone color with dark woods and lush fabrics as well as detailed woodwork.

A first for the Collection, ITC Kohenur will debut a series of wellness rooms. Each of the 13 rooms are outfitted with Vitamin C showers - a first for the brand - and in-room plants to improve air quality. Daily "mindful turndown" service by "Wellbeing Associates" will cater to individual guest need while gym kits and health-focused mini-bars that subscribe to ITC's ethos of being "Caringly Selected, Mindfully Prepared," mantra will be featured. Emphasizing ITC Hotel's brand of "Sleep" programming, ITC Kohenur also offers curated menus and a sleep ensemble designed to aid a good night's rest.

Each room is equipped with state-of-the-art technology so guests can access a host of in-room features (lighting, temperature, TV channels, online content and more) via ITC's entertainment and room automation app.

A BEACON OF WELLNESS - SPA

Poised to become a beacon of rest and relaxation for travelers in Hyderabad, ITC's acclaimed Kaya Kalp Spa will span nearly 10,000 square feet across three floors, offering traditional Ayurvedic and signature treatments plus innovative wellness offerings. The spa will also feature a dedicated Couples Suite (650 square feet) and 2,200 square foot gym.

NEW DINING CONCEPTS

Matching the level of culinary craftsmanship found Collection wide, ITC Kohenur adds a fresh spin on old favorites and introduces new dining concepts. The six food and beverage options include: Golconda Pavilion (24-hour dining with inventive international along with a large "Local Love" repertoire featuring local and regional favourites from Telangana and Andhra Pradesh), Ottimo (ITC's signature pan-Italian brand) with adjacent rooftop Skypoint Bar, Yi Jing (a new brand serving classical dishes and modern interpretations Chinese cuisine) and Dum Pukht Begum's (showcasing cuisine influenced by the royal kitchens of Hyderabad). With an expansive glass frontage overlooking the gardens and the pool, the Peacock Bar will welcome guests with an extensive collection of wine and spirits.

LUXURY WITHIN BUSINESS

ITC Kohenur features nine versatile state-of-the-art meeting rooms, banquet and conference spaces, which are poised to grow Hyderabad into India's convention capital. Space highlights include the pillarless Deccan State Room, which can be divided into two separate halls, and two sprawling outdoor venues, the Pearl Deck and the Golconda Greens, perfect for hosting a range of events.

The hotel also boasts ITC Club Privé, an exclusive members-only private club which features alfresco seating, two private dining rooms, a meeting and boardroom, all with the option for private tailored experiences led by ITC Executive Chefs.

THE "CITY OF PEARLS"

Hyderabad, India's "City of Pearls," is rapidly transforming, blending a storied past with a modern mindset and quickly becoming the country's premier destination for those traveling for both business and pleasure. Peppered with culture and charm to impress the most discerning travelers, the city is teeming with museums and captivating landmarks like the Golconda Fort and Charminar, standing at more than 150 feet tall. The bustling HITEC city is also home to the country's largest convention center and has become an emerging hotspot for major US-based tech brands like Microsoft, Apple, Google (Asia's first IT campus) and Amazon.

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