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You Publish the Rate, AI Quotes Booking.com, Non-Room Revenue Grew 35% vs 6.5% for Rooms, Hotel Tech Is Hard to Choose When AI Summarizes the Vendors
Wednesday closed September with hospitality.today on AI tools sourcing hotel pricing from OTAs rather than hotels, Turneo's 2027 growth agenda finding non-room revenue growing 35% against 6.5% for rooms, and Puzzle Partner on hotel tech vendors losing deals before the first call. Mews selected by Accor across 850+ properties, HVS's year-end outlook, and five property signings from Puerto Rico to Puglia closed the month.
Hyatt Elevates the Everyday Stay with Growing Essentials Portfolio
Hyatt highlights new and upcoming Essentials Portfolio properties across the U.S., spanning six brands including Hyatt Place, Hyatt House, Hyatt Studios, and Unscripted by Hyatt, targeting leisure, business, and extended-stay travelers.
Flash sales don't always add up for hotels
Revenue consultant Jon Siberry argues that flash sales on platforms like Secret Escapes and Travelzoo can generate bookings that wouldn't otherwise exist, but warns that channel cost, audience fit, and rate integrity are critical considerations.
Recent Appointments
View AllKevin Briggs has been appointed as General Manager at AC Hotel Beverly Hills
Amar Lalvani has been appointed as Chief Creative Officer at Hyatt Hotels Corporation
Nobu Announces Nobu Hotel and Restaurant San Juan, Marking Its Debut in Puerto Rico
Nobu is pleased to announce Nobu Hotel and Restaurant San Juan, the brand's first venture into Puerto Rico. The intimate luxury hotel will bring Nobu’s distinctive approach to hospitality to one of the Caribbean's most recognized historic destinations.
New Verbier Hotel The Ski Lodge Opens December 2026, With A Proper Spa And A Bar Worth Staying Up For
The Ski Lodge is a new 36-room boutique hotel in the centre of Verbier, opening December 2026 with two ideas at its heart: a luxurious spa, and somewhere exciting to be after dark. The state-of-the-art spa has an indoor swimming pool, cold plunge, sauna, hammam and a relaxation area; The Listening Room, the hotel's bar, is open to guests and locals alike until late, with cocktails and DJs on the weekend. At The Peak, Peruvian-born chef Mario Paiva brings a taste of the Americas to Verbier, with an NYC brasserie-style menu.
PATA and TTRA Formalise Partnership to Strengthen Tourism Research and Knowledge Exchange
PATA and TTRA signed an MOU to collaborate on tourism research, knowledge sharing, events, and member engagement across their Asia Pacific and global networks.
WTTC Brings Together More Than 100 Global Speakers for the World's Most Influential Travel & Tourism Event: WTTC’s Global Summit
WTTC's 26th Global Summit in Valletta, Malta, under the theme FUTU[RE]SET, convenes 100+ speakers including ministers, CEOs, and former heads of state across eight strategic priorities for travel and tourism.
HVS U.S. Market Pulse: September 2026
HVS forecasts healthy U.S. hotel performance through year-end, with ADR outperforming expectations, youth sports driving summer demand, staffing shifts toward contract labor, and transaction volume up 14% in H1 2026.
Spire Hospitality Launches New Division to Protect and Grow Owner Value Through AI and Connected Intelligence
Spire Hospitality has created a Strategic Asset Performance division, led by promoted SVP Shozib Khan, to connect financial intelligence, AI, and operations into a unified performance model for ownership partners.
Choice Hotels International Continues Upscale Momentum with New Openings Across Cambria Hotels and Ascend Collection
Choice Hotels opens six upscale properties across Cambria Hotels and Ascend Collection, growing its U.S. upscale portfolio to 300+ open hotels with nearly 150 in the pipeline.
Ennismore signs Delano Puglia, introducing the iconic brand to Italy’s Adriatic Coast
Ennismore, the fastest-growing lifestyle hospitality company, together with LIMM and Società Rinascimento Valori, are delighted to announce the signing of Delano Puglia, marking the brand's first property in Italy. Set to open in 2028, the resort will introduce Delano's inimitable blend of effortless elegance and cultural energy to one of Italy's most compelling coastal regions.
Check In to Stand Out: Why a Career in Hospitality Increasingly Makes Sense
Reflecting on a career that began as a bellhop, Dr Michael A. Kruesi argues that, while AI automation is making the labour market increasingly uncertain, hospitality still offers young professionals a comparatively secure pathway to a long and fulfilling career.
IHG Hotels & Resorts and Castello SGR set to debut the Kimpton brand in Rome
IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, announces the signing of a Kimpton property in Rome, bringing its Luxury & Lifestyle brand to the Italian capital. Expected to open in 2029, the hotel is owned by Castello Sgr’s Rome Hotel Development Fund, whose sole investor is 1AM Rome Prime Real Estate Development Fund. Castello Sgr is a leading Italian asset management company specialising in alternative investment funds, primarily in real estate.
What Hotels Need to Do to Get Direct Bookings: A Unique, Detailed Checklist
A 62-point strategic checklist covering five core pillars, from booking engine setup to loyalty programs, to help hotels reduce OTA dependency and grow direct revenue.
AHLA Foundation Awards More Than $800,000 in Academic Scholarships to 256 Students Nationwide
AHLA Foundation awarded $817,000 in scholarships to 256 hospitality students for 2026-2027, with nearly 95% from historically underrepresented communities, across 78 institutions.
Not Every Vendor Calling Their Product AI Actually Built It That Way
A framed as thought leadership but ultimately promotional piece argues hoteliers should probe AI vendor claims by asking whether recommendations are grounded in their own property data, not generic models.
Marriott International Reaches 300 Properties in Mexico, with Over 70 Hotels in the Country’s Pipeline
Marriott now operates 300 hotels with 44,000+ rooms across 25 brands in Mexico, with 76 more in the pipeline and conversions accounting for 35% of signed deals.
Series by Marriott Debuts in South Korea with the Opening of Anook Signature Seoul Guro
Series by Marriott, part of Marriott Bonvoy's global portfolio of over 30 extraordinary hotel brands, today announced its debut in South Korea with the opening of 104-room Anook Signature Seoul Guro, Series by Marriott. The opening marks the latest milestone in the Asia Pacific expansion of Series by Marriott, following the brand’s global debut in India in 2025 and entry into Japan in April 2026. Three additional hotels are expected to join the portfolio in South Korea by the end of 2026, in Insadong (Seoul), Guwol (Incheon) and Haeundae (Busan).
From a White Sheet of Paper to a Full House
A hospitality IT consultant recaps a guest lecture at EHL, walking through 25 years of lessons on building a hotel from scratch, covering cabling, cost modeling, stakeholder management, and why technology should be invisible to guests.