Joe Polisano and Scott Koster with Cake — Photo by Hard Rock
Hard Rock Hotel New York Cake — Photo by Hard Rock
Hard Rock Hotel New York Hoisting Flag — Photo by Hard Rock
Hard Rock Hotel New York Exterior — Photo by Hard Rock
Hard Rock Hotel New York Hoisting Flag — Photo by Hard Rock

Hard Rock International, one of the world's most iconic dining, entertainment and hospitality brands, and nationally acclaimed real estate developer Extell Development Company, celebrated their latest construction milestone with a "topping out" ceremony at the site of the future Hard Rock Hotel New York. This achievement marks the completion of the fundamental framework atop the 35th floor terrace of what is soon to be another marquee Hard Rock property. To celebrate this momentous occasion, Hard Rock, Extell and AECOM Tishman representatives hoisted the U.S. flag high above Times Square and hosted a socially distant luncheon and cake cutting ceremony exclusively for the construction and leadership teams to thank everyone involved in this important milestone.

A street-level view from the site of the future Hard Rock Hotel New York, located at 159 W. 48th Street in New York City's iconic Times Square district. The new luxury hotel is scheduled to open its doors in Spring 2022. PHOTO CREDIT: Lori BerkowitzThe construction team at the site of the future Hard Rock Hotel New York hoists the U.S. flag high above Times Square to commemorate the "topping out" of the fundamental framework of Hard Rock Hotel New York's 35th floor terrace. PHOTO CREDIT: Lori Berkowitz

"While not the typical 'topping out' ceremony, we wanted to express our gratitude for the talent and expertise of our partners with this ceremony during these challenging times," said Jim Allen, Chairman of Hard Rock International. "We have no doubt Hard Rock Hotel New York will be a world-class destination in the heart of New York City."

The 291,000 gross square foot Hard Rock Hotel New York property will feature 446 rooms across 37 floors, including two entertainment venues, meeting spaces, all-day dining options, a Body Rock® Fitness Center and a rooftop lounge offering breathtaking views of the Manhattan skyline. This location will be adorned with carefully selected, priceless Hard Rock memorabilia honoring musicians who have been inspired by New York City. This Hard Rock Hotel will be a must-visit entertainment destination in the heart of midtown Manhattan and is slated to start welcoming guests in 2022.

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