Waleed Al Sayegh: voco Hotel is a qualitative addition to the company's portfolio in the hospitality sector and enhances the tourism industry in the emirate - Haitham Mattar: voco Sharjah reinforces the presence and first launch of the group in the emirate and will provide distinguished hospitality experiences to its visitors — Photo by IHG

Signing of voco Sharjah marks the company's debut in the Emirate and will offer premium hospitality experiences to guests visiting the city.

IHG® Hotels & Resorts, one of the world's leading hospitality companies, and Sharjah Asset Management, the investment arm of the Government of Sharjah, have announced the signing of a management agreement to bring a voco hotel to Sharjah, UAE. The new hotel is poised to contribute to the growth and advancement of Sharjah's tourism industry, attracting visitors from around the world.

As the first IHG hotel in the Emirate, the voco hotel aims to open in 2027. It will comprise 191 rooms, helping boost Sharjah's offering as one of the top destinations in the region. The hotel will be located in a prime position near the Sharjah Golf and Shooting Club on the Al Dhaid-Masafi Road, and will offer convenient access to Sharjah International Airport. As part of a masterplan encompassing retail spaces, offices, and SAM's headquarters, the vibrant mixed-use environment is expected to attract tourists, business, and corporate guests.

voco Sharjah aims to redefine premium hospitality in the Emirate and will offer rooms and suites with a bold, distinctive identity, providing guests with a comfortable and memorable experience. The property will feature an all-day dining restaurant catering to the culinary preferences of guests, a state-of-the-art gym, and rejuvenating pool and spa facilities. The all-new voco will also feature around 5,000 square feet of versatile meeting spaces for conferences, events, and business gatherings.

Al Sayegh pointed out that through its extensive tourism offers, the Emirate of Sharjah has succeeded in strengthening its position on the regional tourism map, leading to an increasing demand for high-quality hospitality options.

Introduced in 2018, voco Hotels is not only IHG's newest premium brand but is also on track to become the fastest-growing in the company's history. The brand has enjoyed rapid growth with multiple signings across Europe, the Middle East, Africa, and Asia (EMEAA). As a distinctive lifestyle brand, Voco offers guests a premium experience, combining an individual hotel's informality and charm with the quality and reassurance of a global and respected brand. The new voco Sharjah will complement several recent voco brand signings across the region, including Riyadh, Cairo, and Beirut.

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