The first lyf-branded property in Tokyo.
The Ascott Limited, the leading Singapore-based global hospitality operator with operations in more than 220 cities in 40 countries and regions, is pleased to announce the opening today of the lyf Ginza Tokyo in the world-renowned Ginza shopping, dining and cultural area of Tokyo - the first lyf-branded property in Tokyo and the second in Japan.
lyf Ginza Tokyo is a one-minute walk from Kyobashi and Takaracho subway stations in one of Tokyo's main business districts, and a seven-minute walk from Tokyo station, which for many visitors is the gateway to the city; it is also just a ten-minute walk to the center of the Ginza. With its many art galleries, the Ginza has more recently become known additionally as a cultural destination. The hotel also offers easy access to other popular tourist destinations such as Asakusa and Tsukiji.
Based on the lyf (pronounced "life") brand concept "A New Way to Belong," the new hotel will be a place where guests from Japan and overseas can mix with local people and form communities where new ideas and values are born. Both hotel guests and those living and working locally will be invited to join the "lyf Community" and connect with each other by accessing lyf social media accounts and joining onsite community events.
Helping to ensure guests get the most out of their stay, staff known as "Ambassadors of Buzz" will organize events and help guests connect with influencers and business leaders in the local community, taking advantage of the hotel's proximity to the Ginza area of Tokyo, an area with a rich international flavor.
lyf Ginza Tokyo will offer 140 guest rooms in a variety of sizes, from compact studios to larger two bedroomed rooms. Orange, the color used to depict the Ginza subway line, features prominently in the hotel, and the exterior and interior of the property are decorated with graphics specially designed around the theme of "Ginza" and "lyf;" These were created in collaboration with three local artists and aim to depict the enjoyment guests will experience during a stay at lyf Ginza Tokyo. One depicts a large number of free and unique living creatures, expressing the diversity embodied by lyf; another imagines what shopping will be like in the future Ginza.
The property includes a coworking space and communal lounge called "CONNECT," where guests can relax and work efficiently, making use of the hotel's high-speed internet connection and plentiful power outlets. There is also a kitchen area called "BOND" equipped where guests can socialize. Other shared spaces include a "WASH & HANG" launderette and a gym called "BURN."
The Café & Bar "REFUEL⁺" on the ground floor will open from 7:00 am and offer a variety of menu items throughout the day, including a healthy breakfast option allowing guests to choose from a selection of croissants, yoghurt, fruits, juice and coffee.
2-chōme-5-4 Kyōbashi, Chuo City
Chuo City, 104-0031
Japan
