Monte-Carlo One Courchevel
Monte-Carlo SBM reveals the name of its future hotel project in Courchevel 1850
Scheduled for 2026Hotel website
One year after acquiring the "Palace des Neiges" in Courchevel 1850, Monte-Carlo Société des Bains de Mer (S.B.M.) Group reveals the name of its ambitious hotel project: "Monte Carlo One - Courchevel." This is the first variant of its new international brand, "Monte-Carlo One - Hotels & Residences", dedicated to developing hotels and residences. This historic investment for the Group outside the Principality illustrates the company's new international momentum and its ambition to develop new growth drivers. The aim is to instill the Monte-Carlo experience and lifestyle in a future collection of establishments highlighting know-how and expertise recognized worldwide for over 160 years.
"Monte-Carlo One - Hotels & Residences", an international ambition in the luxury hotel sector with inspiring destinations, to create places designed by top names in design and architecture.
With the launch of the brand "Monte-Carlo One - Hotels & Residences," Monte-Carlo Société des Bains de Mer, which has a strong reputation and world-renowned expertise in the luxury hotel and gaming sectors, pursues its international development strategy, aiming to take root in the places its customers travel to. A symbol of prestige and excellence, this new brand will now be the one used for all of the Group's international hotel and residence projects. Each establishment, like "Monte-Carlo One - Courchevel," will have its universe, while enhancing the values of elegance and refinement which are linked to the Monte-Carlo name.
The name"Monte-Carlo One" bridges the gap between the legacy and the future of S.B.M.
The "one" refers to the contemporary dimension of Place du Casino, embodied by the new One Monte-Carlo. A leading address that blends in with the prestige of Casino de Monte-Carlo, Hôtel de Paris Monte-Carlo, and the new Café de Paris complex. It is also the embodiment of tomorrow's heritage, a positioning that constantly strives for excellence and therefore the expression of a new era; that of a singular vision of ultra-luxury, hospitality, gastronomy, and exclusivity.
"Monte-Carlo One - Courchevel": a future palatial hotel focused on innovation and sustainability.
The ambition of Monte-Carlo Société des Bains de Mer Group is to open the doors of "Monte-Carlo One - Courchevel" to its first customers for the 2026/2027 winter season. Nestled in the heart of the prestigious Jardin Alpin, once renovated, this establishment will offer a harmonious union between design and compliance with the highest environmental standards.
An exceptional architectural signature withthe architectural firm, Herzog & de Meuron.
Herzog & de Meuron is an international architectural firm based in Basel, Switzerland. Founded in 1978, the company is directed by its two founders, Jacques Herzog and Pierre de Meuron, in close collaboration with their associates and CEO. An international team of over 500 employees is now involved in a wide range of projects across Europe, the Americas, and Asia. The head office in Basel works closely with its branches in Berlin, Munich, London, Hong Kong, New York, San Francisco, and Paris.
253 Rue Emile Allais
Courchevel, 73120
France
