Terry Atkins Terry joins Extended Stay America with more than 25 years of experience in marketing, advertising and promotions, serving most recently as senior director of marketing services for the Kellogg Company. Managing an annual budget of $80 million since taking the position in 2010, Atkins led the redesign of Kellogg’s cereal line to improve in-home pantry selection and breakfast table engagement, improved the efficiency and effectiveness of coupon incentive marketing, grew revenue of Kellogg’s Global Licensing program by 28 percent; and developed branded entertainment partnerships with Yahoo!, Cooking Channel and Food Network to effectively reach Moms through their mediums of choice.