Brian Richards joins the team at Virgin Hotels San Francisco as the Director of Food + Beverage. He will be responsible for not only building the new program from the ground up, but also helping his team to drive creative ideas and become leaders in the hotel dining industry. Chef Adrian Garcia at the heart of everything, Brian’s underlying hospitality motto is simple: take care of the guest. He learned this at a young age, watching his mother and grandmother at home and his cousins who owned Italian restaurants. The importance of combining delicious food and making everyone feel at home with warm and welcoming service and attention always stood out to Brian. Brian went on to study hospitality in college and put his skills to the test with his first job at The Broadmoor, the longest running Five Star / 5 Diamond Resort in the U.S. This experience ignited his passion and he went on to work on the opening team for The Summit restaurant and worked with Jacques Pepin and his son in-law Rollie Wesen. He also lent his talents to groups such as Kimpton, Destination Hotels, and the Morgans Hotel Group. Most recently, Brian was tapped to revamp the entire food and beverage program of MacArthur Place Hotel and Spa in Sonoma, where he worked with a team of over 50 to instill the highest service standards as well as building a successful pop-up restaurant during construction. Brian looks forward to building a passionate food and beverage team at Virgin Hotels San Francisco and empowering them to delight guests on each and every visit to the property’s many outlets from the full service Commons Club to the more casual Funny Library coffee shop and everything in between. When Brian isn’t working, you can find him traveling and exploring new food cultures for fresh sources of inspiration.
Virgin Hotels is a lifestyle hospitality brand that combines heartfelt service, straightforward value, and a seamless, personalized hotel experience with the track record of innovation and smart disruption that Sir Richard Branson's global Virgin Group has pioneered for 50 years.