Jeannie Lin has been appointed Vice President of Sales Strategy and Operations at Choice Hotels International, Inc.
Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel franchisors, announced Jeannie Lin will lead the company's newly formed sales strategy and operations department.
In this new role as vice president of sales strategy and operations, Lin will focus on maximizing synergies between two of Choice's most critical growth areas: franchise development and global sales. She will also oversee the company's group sales and RFP management programs and work closely with its area director and revenue management teams to drive results for Choice franchisees.
Lin has been an integral member of Choice's marketing and distribution team since 2009, most recently serving as vice president of marketing and distribution strategy and operations. Prior to joining Choice, Lin held leadership positions related to marketing and business development at various technology companies, including VMware, a subsidiary of Dell Technologies, IBM and Verizon. Lin earned her bachelor's degree in systems engineering and a master's in business administration from the University of Virginia.
