Maya Latinovic has been appointed Vice President of Global Sales at Virgin Hotels
Leading the team is Maya Latinovic, who assumes the role of Vice President of Global Sales. Latinovic has been a driving force for the brand since she was appointed Vice President of Global Sales of Virgin Hotels in January 2022. With over 20 years of experience leading sales strategies at global brands, including EDITION Hotels and Preferred Hotels, Latinovic brings her wealth of knowledge and keen business acumen to her latest position. She will bring her forward-thinking mindset to develop sales strategies and guide efforts across internal and cross-functional teams to drive incremental business for the hotel portfolio.
The new leisure leaders include long-serving brand veteran Vanessa Rothery, who has been promoted to Executive Director of Sales, EMEA & ASPAC following her two-decade tenure with Virgin Limited Edition; Shannon Byrne, who advances to the role of Director of Leisure Sales, Americas, after joining Virgin Hotels as Area Director of Travel Industry Sales, Americas in April 2022, following a career with Bvlgari Hotels; and Abigail Trangmar, Director of Sales, responsible for developing key trade partnerships from within Virgin Atlantic. Together, they bring decades of sales experience from esteemed travel brands and will strengthen the company's foothold in crucial markets across the globe.
Miami, Florida
United States
