Julie White has been appointed Chief Commercial Officer, Europe & North Africa at Accor in London
Accor recently welcomed Julie White as the Chief Commercial Officer for Europe & North Africa in its Premium, Midscale & Economy sector. Stationed in London as of September 2023, she will spearhead Accor's regional commercial endeavors, orchestrating the revenue blueprint across Europe and North Africa. Her responsibilities encapsulate areas like sales, distribution, marketing, customer relations, loyalty initiatives, and revenue management for eminent brands like Pullman, Novotel, and ibis.
Julie boasts a robust two-decade track record in global travel commerce, having collaborated with prominent airlines and an international hospitality firm. Her professional journey commenced in 1993 as a Legal Translator at KPMG España, dedicating four years there.
The new millennium saw her transitioning back to the US, taking on the role of Senior Analyst International Planning at American Airlines. Over a span of twelve years with the airline, she expanded her expertise, holding esteemed positions like Director of Multinational Sales EMEA and Director of Sales Planning EMEA/I. Her tenure witnessed her professional sojourns in Texas, New York, and London.
From 2012 to 2017, Julie held noteworthy roles with British Airways and Virgin Atlantic, focusing on sales, distribution, and optimization. Subsequently, she associated with PwC UK, extending her acumen as a Travel & Leisure M&A Advisor, emphasizing on aviation, travel, and leisure realms globally.
The hotel industry welcomed Julie in 2020 when Wyndham Hotels & Resorts inducted her as VP Commercial EMEA, where she helmed various verticals for over 500 of the brand's hotels in the region.
