The Importance of Hotel Connectivity for an Outstanding Guest Experience

In a world where technological expectations are rapidly evolving, hotels are turning to cloud-based solutions to enhance guest experiences, protect their data, and stay competitive. In this article, Planet discusses the increasing demands of connectivity in hotels, stretching beyond free Wi-Fi to a complete, connected experience for guests, regardless of their location on the property. The article also delves into the rising demand for seamless in-room entertainment, the importance of data security, and the advantages of harnessing cloud technology for efficient hotel operations. Despite the challenges presented by the expectation of high-quality connectivity at no cost, cloud technology offers an effective, cost-efficient solution that caters to both guest expectations and operational needs. The ability to remember past guests and personalize their experiences fosters a sense of loyalty, making it a valuable investment for hotels. The future of the hospitality industry lies in technology that unifies fragmented systems and prioritizes guest experience.

Hotels across the world are beginning to notice something: Connectivity is integral to the guest experience. And as technology evolves in leaps and bounds, so do guest expectations. What I’m seeing now, as Planet’s SVP Global Hospitality, are hotels turning to cloud-based solutions to keep up with guest demands, protect guest data, and stay competitive.

I remember a time when free Wi-Fi at a hotel was a luxury. Today, it’s non-negotiable – and that’s not all: Seventy-three percent of guests, according to a recent study by Hotel Technology, say they are likely to return to a hotel that meets their technological needs. But how far do these needs stretch? Well–further than free Wi-Fi, that’s for sure. Hotels must now provide a complete, connected experience for guests, no matter the device or where they are on the property. Connectivity keeps a hotel business growing and thriving. Without it, things would fall apart.

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The Hotel Yearbook Technology 2023

The 2024 edition of "The Hotel Yearbook (HYB) Technology," curated by EHL's Ian Millar, offers a comprehensive outlook on the emerging technology trends and innovations poised to shape the global hotel industry. It amalgamates insights from a multitude of industry thought leaders, spotlighting key foresight in several tech-oriented fields. This includes anticipated evolutions in the future tech stack, which will drive operational efficiencies, the 'human stack' that explores the intersection of human resources and technology, and the application of Generative AI in creating novel customer experiences. Overall, this HYB edition serves as an essential guide for understanding how technology and innovation will redefine the industry landscape.
www.hotelyearbook.com/edition/technology-2023.html