Florian Kaefer

Florian is the Founder and Editor of the Sustainability Leaders Project (Sustainability-Leaders.com), dedicated to sharing the insights and stories of sustainable tourism change-makers around the world: inspiring professionals, pioneering businesses and leading destinations. Florian is also the Founder and Editor of The Place Brand Observer (PlaceBrandObserver.com), an online magazine, think-blog, research hub and knowledge platform at the service of those in charge of the development, management and promotion of places, including neighborhoods, cities, regions, destinations and countries.