Sem Schuurkes

Sem Schuurkes is co-founder of CityHub, the urban lifestyle hotel brand. Founded in 2015 with university friend, Pieter van Tilburg, CityHub is reshaping the future of city stays for a new generation of travellers. It seamlessly blends cutting-edge technology, community-focused environments, and sustainable design to redefine and curate the contemporary hotel stay in the world’s most dynamic, connected cities. In his role as Creative Director for CityHub, Sem oversees idea generation, product development, and ensures the overarching vision is upheld.