Linda Girrbach

Linda Girrbach is a dynamic German/Swiss hospitality professional based in Dubai who approaches her work with a worldwide perspective. She is the Co-Founder of RobosizeME, a company that specialises in process automation for the hospitality sector. Her role at the company is to explore automation opportunities and to liaise with her clients to continuously improve efficiency, with an emphasis on ROI. Having worked in Switzerland, South Africa, Australia, Germany, and now Dubai, she has a broad background in hospitality and epitomises cultural adaptation and a thorough awareness of global markets. With a background in revenue management, business development, operations and product management for hotel tech, Linda is an expert in process automation for any department within the industry. Her creative solutions and strategic insight transform hospitality operations. Besides ROI, her aim is to improve guest experiences and employee happiness by automating the ordinary. Linda has an unwavering passion for perfection and always pushes the envelope, looking for ways to optimise processes in every department within the dynamic hospitality sector.