Vantage Hospitality to Offer Direct Group Bookings on its Websites powered by Groupize Solutions
Top 10 Hotel Company adds value to hotels by offering real time direct group bookings designed to increase revenue and lower costs.
Groupize Solutions announced today that the growing brands of Vantage Hospitality Group®, including its initial brands, Americas Best Value Inn®, Canadas Best Value Inn® and Lexington by Vantage®, and the newest brands under its umbrella, America's Best Inns & Suites®, Country Hearth Inns & Suites®, Jameson Inn®, and 3 Palms Hotels and Resorts®, will enjoy new opportunities to increase group revenue by implementing the Groupize GBE for their group bookings. There are over 1,000 independently-owned and operated properties flying a Vantage flag worldwide, and it is the only hotel company to be ranked on the 2006, 2007, 2008, 2009, 2010, 2011, 2012 and 2013 Inc. 500/5000 List of America's Fastest-Growing Private Companies.
"Groups are an important part of our business, and we want to evolve with their emerging needs," says John Burkard, VP, Distribution and Technology at Vantage Hospitality Group. "The Groupize GBE is designed to deliver a guest-centric online booking experience, and we expect it to drive higher conversion rates and more direct bookings to our hotels. By offering real-time group bookings on our website, group organizers won't have to fill out eRFPS or wait to make reservations like they do at other hotel websites."
Currently in use by over 8,000 hotels, the award-winning Groupize Solution is redefining the group booking experience with the most intuitive and user-friendly hotel group booking engine available for the small to medium group booking space. The powerful GBE has Instant Book and On Request capabilities and hotels have the opportunity to customize the booking process offered to organizers based on their business rules. Popular features include:
Instant Book for Multi-Room Bookings & Small Groups
- Real-Time Group Pricing and Inventory
- Full Inventory & Operational Control
- Integrated to your CRS/PMS
- Define your own business rules
- Includes the Groupize Hub, providing a private web site for each group
On Request for Meetings & Large Events
- Sales Automation
- Proposal & Contract Management
- Dashboard of your Group Pipeline
- Includes PRM –Pipeline Response Manager
"Small to medium size Group business continues to be a growth market for hoteliers and has become increasingly important to the ultimate success or failure of many hotels. With over 50% of today's travelers rushing to the keyboard, rather than the phone to make their travel bookings (Hotel Executive), hotels need to facilitate group bookings on their website or risk losing their piece of this $35 billion pie," states Charles de Gaspe Beaubien, Groupize CEO.
About Vantage Hospitality Group
Vantage Hospitality Group's founders had a vision to develop a different hotel brand affiliation model - one that offered a better Return on Investment and more world-class services and resources, and put the decision-making power in the hands of its hotel owners. In 1999, this vision became reality with the launch of Americas Best Value Inn which, with its sister brands, Canadas Best Value Inn and Value Inn Worldwide, has grown to be a top 10 hotel brand worldwide. Lexington by Vantage was conceived in 2005, premiering as the only membership brand in the midscale and upscale lodging segments.
Vantage's innovative Freestyle® Brand Affiliation model offers hotel owners the best of both worlds - the resources of a hotel franchise and the freedom of a membership - and allows them the opportunity to be "In Business for Themselves, Not by Themselves." This concept has revolutionized the hospitality industry, as the award-winning Americas Best Value Inn brand has broken all growth records by expanding from a mere handful to roughly a thousand hotels in its first 15 years. Hotel owners worldwide have embraced the Freestyle concept and Vantage's brands, with expansion taking place in Canada, China, India, Indonesia, and South Korea.
About Groupize
Groupize offers the leading end-to-end platform for simple corporate meetings. Groupize is revolutionizing meetings technology with innovative, self-service solutions that reduce the complexity of starting, sourcing, managing and measuring simple meetings. Founded in 2011, Groupize is a privately held company and headquartered in Boston, MA. For more information, please call 1.885.GROUPIZE or visit groupize.com.
Alisa de Gaspe Beaubien
508-232-7719 x215