The School of Hotel Administration (SHA) at Cornell University will offer a free massive open online course (MOOC) titled Introduction to Global Hospitality Management. Classes start February 4 and run for six weeks, with an estimated time commitment of eighteen hours. Participants may join after February 4 and catch up.

Renowned SHA professors Bill Carroll, Jan deRoos, Cathy Enz, and Bruce Tracey will lead the MOOC, which will also feature international industry experts.

The MOOC is intended for anyone in the industry seeking to advance, as well as individuals who are interested in – but don't know much about – the industry. It's also appropriate for use as an employee-development tool within hospitality industry companies. There are no prerequisites, although some proficiency with Excel will be helpful. There is no textbook; a list of supplemental resources will be provided.

Participants may audit the course for free and earn an Honor Code Certificate, or pursue a Verified Certificate of Achievement for a minimum fee.

The MOOC will leverage four main perspectives:

  • Strategic management and planning
  • Real estate and asset management
  • Ecommerce and marketing
  • Human resources management

"The hospitality industry is a cornerstone of the world's economy, employing one in eleven people worldwide and boasting growth well over double that of global GDP," said Nancy Weislogel, executive director of online learning and collaborative programs. "SHA has long distinguished itself as a premier institution in this space, educating generations of hospitality industry leaders. As that industry becomes increasingly global, the MOOC format offers previously unheard-of potential to bring our expertise to an international audience."

Visit SHA's blog post at http://bit.ly/1xRZUhu for more information, a brief introductory video, and an enrollment link. Enrollment contact: Office of Online Learning and Collaborative Programs, 607.255.6541, [email protected] 

About the Cornell Nolan School of Hotel Administration

The Cornell Peter and Stephanie Nolan School of Hotel Administration is the premier school for hospitality education in the world. As an integral part of the Cornell SC Johnson College of Business, the school is leading the world in teaching and researching the business of hospitality—marketing, finance, real estate, operations, and more, all applied to the world’s largest and most exciting industry. Top faculty, industry leaders, alumni, and students work together to generate new knowledge for the hospitality industry and form the premier network that shapes the industry every day.

Nancy Weislogel
607.255.6541
Cornell

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