St. Regis Hotels & Resorts to Debut on Dubai's Palm Jumeirah

DUBAI, United Arab Emirates – Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announced the signing of The St. Regis Dubai, The Palm, which is slated to open in 2018. Owned by Dubai master developer Nakheel, the hotel will be part of The Palm Tower, a 52-story mixed-use luxury development and the centerpiece of Dubai's world-famous, award-winning Palm Jumeirah island. This landmark signing marks the fifth St. Regis hotel to open in the United Arab Emirates.

The Palm Tower's rooftop 360 degree infinity pool, restaurant and viewing deck (Photo: Business Wire)

"We look forward to building a long-term relationship with Nakheel as we introduce the St. Regis brand and its exceptional bespoke hospitality to this landmark destination in Dubai," said Michael Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East. "This signing underlines the strong demand for high-end hotel accommodation in the UAE and makes Dubai the first city in the world to boast three St. Regis hotels."

Nakheel Chairman, Ali Rashid Lootah said: "Palm Jumeirah is a global destination offering the ultimate in luxury living and leisure. Working with Starwood to open a St. Regis on The Palm reinforces what the island is all about: unrivalled, world-class facilities that set new standards for residents and tourists. The Palm Tower will be the jewel in the crown of this world-famous island and a new architectural wonder for Dubai. We are delighted that St Regis, another name synonymous with luxury, is to manage our flagship hotel, which is set to become one of the most sought-after establishments in the region."

The St. Regis Dubai, The Palm will offer 289 guest rooms and suites, spanning the first 18 floors of Palm Tower, while the upper floors will comprise 504 luxury apartments. The hotel will feature two swimming pools, including one of the world's highest infinity pools which will be located on the 50^th floor, some 210 meters above ground and bordering all four sides of the building for a 360-degree view of the Palm Jumeirah, Arabian Gulf and Dubai skyline. Set to become one of the most desirable addresses on The Palm, the hotel will also offer distinct dining experiences, including a signature restaurant with sweeping city views on the 51^st floor and an all-day restaurant.

Guests at The St. Regis Dubai, The Palm will get to experience renowned hallmarks of the St. Regis brand such as the signature St. Regis Butler Service that provides anticipatory service and customizes each stay according to specific tastes and preferences. The hotel will offer easy access to Al Ittihad Park, Palm Jumeirah's 1.1 million square feet green oasis that features more than 60 varieties of plants indigenous to the UAE and a 3.2 km looped running track. The Palm Monorail, which is connected to the Dubai Tram and Dubai Metro, is also easily reached.

"We are pleased to work with Nakheel on this iconic development which will further cement Starwood's leadership position in Dubai," said Neil George, Senior Vice President, Acquisitions & Development, Starwood Hotels & Resorts – Middle East and Africa. "The continued growth of the St. Regis brand in the UAE underpins our commitment to Starwood's luxury portfolio in this dynamic market."

The Palm Tower

One of 10 new hospitality projects by Nakheel that are underway in Dubai, St. Regis is the latest in a growing list of world-famous luxury hotel brands on Palm Jumeirah, which also includes Starwood's W Dubai – The Palm that will open in 2017.

The Palm Tower will feature a public rooftop viewing deck on the 52^nd floor. The tower will be connected to the new Nakheel Mall that spans 4.4 million square feet with 350 shops, a 15-screen Vox cinema, 12 fine dining restaurants on its roof terrace, as well as a medical center and fitness complex. Construction is ongoing and completion is due in 2018. The Palm Tower Residences will feature 504 furnished studios and one, two and three bedroom apartments with uninterrupted panoramic island, sea and skyline views.

St. Regis made its debut in the Middle East in 2011 with The St. Regis Saadiyat Island Resort, Abu Dhabi and has rapidly grown its portfolio in the Middle East with The St. Regis Doha, The St. Regis Abu Dhabi, and now, the newly opened St. Regis Dubai. In 2017, the brand will enterJordan with The St. Regis Amman and will also open its first polo resort, The St. Regis Dubai Al Habtoor Polo Resort and Club.

About St. Regis Hotels & Resorts

Combining classic sophistication with a modern sensibility, St. Regis is committed to delivering exceptional experiences at 35 luxury hotels and resorts in the best addresses around the world. Since the opening of the first St. Regis hotel in New York City over a century ago by John Jacob Astor IV, the brand has remained committed to an uncompromising level of bespoke and anticipatory service for all of its guests, delivered flawlessly by signature St. Regis Butler Service. Starwood's ultra-luxury brand is set to expand its legacy to 50 hotels by 2020. For more information and new openings, visit stregis.com or follow Twitter, Instagram and Facebook

About Nakheel

Nakheel is one of the world's leading developers and a major contributor to realising the vision of Dubai for the 21st century: creating a world class destination for living, business and tourism. Nakheel continues to deliver and enhance an iconic portfolio of innovative landmark projects inDubai across the residential, retail, hospitality and leisure sectors.

Master developments include Palm Jumeirah, The World, Deira Islands, Jumeirah Islands, Jumeirah Village, Jumeirah Park, Jumeirah Heights, The Gardens, Discovery Gardens, Al Furjan, Warsan Village, Dragon City, International City, Jebel Ali Gardens and Nad Al Sheba Community. Together, these span more than 15,000 hectares and currently provide homes for over 270,000 people. Nakheel has nearly 21,000 residential units under construction or in the pipeline.

Nakheel's current and future retail project portfolio covers more than 15 million square feet of leasable space. Retail destination developments include Ibn Battuta Mall, Dragon Mart 1 and 2, Nakheel Mall, The Pointe, The Golden Mile, Deira Mall, Deira Islands Night Souk, Warsan Souk,Al Khail Avenue, The Circle Mall and major extensions to Dragon Mart (renamed Dragon City) and Ibn Battuta Mall. Nakheel also has several neighbourhood community centres in operation or under development. Nakheel's growing hospitality project portfolio comprises 10 hotels at various locations in Dubai, including Palm Jumeirah, Deira Islands, Ibn Battuta Mall and Dragon City.

Website: www.nakheel.com

About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels &

Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,300 properties in some 100 countries and approximately 188,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences under the renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®,Tribute Portfolio™, Four Points® by Sheraton, Aloft®, and Element®, along with an expanded partnership withDesign Hotels™. The company also boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG®). Visit www.starwoodhotels.com for more information and stay connected @starwoodbuzz on Twitterand Instagram and facebook.com/Starwood.

Simon Neggers
Starwood Hotels
212-380-4029
Starwood