Source: Shilla Stay
Shilla Stay

Seoul -- As part of Shilla Stay's ongoing expansion plans, the eighth property in South Korea opens today in Guro, the heart of Seoul's digital district.

Spanning 25 floors, Shilla Stay Guro comprises 310 exquisite guestrooms. Designed for maximum comfort and ultimate convenience, each guestroom features 100% Hungarian goose-down bedding and Aveda bathroom amenities. Guests can choose from three room categories: a comfortable Standard Room, a relaxing Deluxe Room, or an expansive Grand Room.

A five-minute walk from the Guro Digital Complex Station, Shilla Stay Guro enjoys easy access to Seoul's tech hub and IT industry. The hotel is within close proximity to the Guro Digital Complex, an iconic centre that once led Korea's export industry, and now houses many of South Korea's top technology firms.

Notable tourist attractions and leafy retreats are also nearby, including the beautiful Boramae Park and Yeouido Park and Pureun Arboretum. Savvy shoppers will also appreciate that several shopping malls – including Hyundai Outlet Gasan, Mario Outlet and Cheil Industries Outlet – are only a short distance by car.

Shilla Stay Guro's contemporary interiors are designed by Italian architect Piero Lissoni. Sleek and stylish for today's business travellers, the hotel boasts three multipurpose meeting rooms that can be customised for business functions or private events. Each meeting room is equipped with state-of-the-art audiovisual and sound systems, and refreshments are available upon request. To further assist business travellers, the Business Corner is equipped with computers with high-speed internet access, which hotel guests can use free of charge.

For fuss-free dining in a relaxed environment, the 2/F café offers breakfast, lunch and dinner buffet with a selection of international and pan-Asian favourites, as well as an expertly curated wine list. The spacious fitness centre on the 21/F allows guests to work out while enjoying panoramic views overlooking downtown Seoul.

To celebrate the opening, Shilla Stay Guro is offering a special introductory package throughout February. Guests visiting the hotel during the month will receive a Shilla Stay Bear, complimentary breakfast for two, free Wi-Fi, and access to the fitness centre. Room rate per night starts from KRW 130,000* (blackout dates apply). Guests may also enjoy the Korea Grand Sale package with 50% discount on rooms and complimentary upgrade to Deluxe Room at selected Shilla Stay properties between February 1 and 29. Room rate per night starts from KRW 85,000*.

About Shilla Hotels and Resorts

Established in 1973 as the hotel sector subsidiary of the Samsung Group, South Korea"s largest conglomerate, The Shilla is the national leader in premium hospitality services.

The Shilla"s hotel business was established after taking over the historic Yeong Bin Gwan state guesthouse. In 1979, the group"s flagship hotel The Shilla Seoul opened next to the Yeong Bin Gwan. For more than three decades, it has been internationally renowned as South Korea"s premier luxury hotel, offering exquisite personalized Korean hospitality and services. In 2013, the hotel underwent a major renovation under the acclaimed designer Peter Remedios.

Today, Hotel Shilla group owns and operates two The Shilla hotels in Seoul and Jeju. The group unveiled its upscale business brand Shilla Stay in 2013 with Shilla Stay Dongtan. Built on the "Smarter Stay" concept, Shilla Stay properties offer streamlined comfort coupled with excellent value. Shilla Stay currently has 11 properties in Korea.

Alison Lee
CatchOn Marketing Communications
+852 2807 0022
The Shilla Hotels & Resorts