Almost Three in Five Americans Plan to Add Extra Stops to their Winter Trips this Year

DALLAS - New data from leading economy lodging brand, Motel 6, reveals nearly three in five (57%) travelers plan to "trip-stack" this winter by adding another destination or trip directly following or leading up to their existing travel plans.

This year's holiday survey, Motel 6's fifth annual, included 2,000 respondents with travel plans. The survey found those planning to "trip-stack" say they are choosing to do so because the holidays are the only time when friends and family are available to travel (67%). When it comes to travel, over half (52%) of respondents plan to cross an average of three state lines and plan to stay at a hotel or motel (46%) for their trips.

"The holidays are a great time to bring back favorite activities or to try entirely new experiences alongside loved ones," said Rob Palleschi, CEO of Motel 6. "With so many travelers adding stops throughout their holiday trips this year and exploring new activities and experiences, we look forward to being a comfortable spot to rest along the way – no matter where your travels take you."

Even though almost three-quarters (71%) of travelers report they're more likely to try a new activity during a winter vacation than summer, respondents admitted they've never partaken in classic winter activities such as building a snowman (33%) or engaging in snowball fights (30%). This could be because out of the quarter (25%) of respondents who don't regularly experience snow where they live, over half (54%) have never seen snow at all. But, regardless of their typical weather forecast, nearly three in four (72%) hope to see snow during the holidays.

A full list of results can be found here. To book a stay at one of the 1,400 Motel 6 or Studio 6 properties across the U.S. and Canada, visit www.motel6.com or www.staystudio6.com.

About the Survey

This random double-opt-in survey of 2,005 Americans who are planning to travel this holiday season was commissioned by Motel 6 between September 16 and September 28, 2022. It was conducted by market research company OnePoll, whose team members are members of the Market Research Society and have corporate membership to the American Association for Public Opinion Research (AAPOR) and the European Society for Opinion and Marketing Research (ESOMAR).

About G6 Hospitality

G6 Hospitality LLC is a leading economy lodging franchisor, with nearly 1,500 economy lodging locations under the iconic Motel 6 brand and the Studio 6 Extended Stay brand in the United States and Canada. G6 Hospitality is committed to making hospitality accessible to all through responsible business practices and unparalleled opportunity for franchisees to build a legacy through ownership. Both Motel 6 and Studio 6 were recognized in the 2024 Entrepreneur Franchise 500® report, with Motel 6 ranking in the top 50 of all franchises. The Carrollton, Texas, based company was named a 2024 Leader in Diversity by Dallas Business Journal.