Source: HFTP

Hospitality Financial and Technology Professionals (HFTP®) has set the 2024 and 2025 dates for its upcoming Hospitality Industry Technology Exposition and Conference (HITEC®). The world’s largest, nonprofit, hospitality technology event will debut two new U.S. cities to its roster. In 2024, HITEC will be held June 24-27 at the Charlotte Convention Center in Charlotte, North Carolina. In 2025, HITEC will be held June 16-19 at the Indiana Convention Center in Indianapolis, Indiana. Co-locating with HITEC at these future events is the Hospitality Sales and Marketing Association International (HSMAI) Commercial Strategy Week, which includes the HSMAI Marketing Strategy Conference and HSMAI ROC Americas.

As we began long-term planning for HITEC, we sought out new and interesting locations to set as the HITEC backdrop, said HFTP CEO Frank Wolfe, CAE. HFTP has also had to increase our space requirements because of our association friends’ co-located events. Attendees are busy at the convention center during the daytime, while the evenings consist of fun, out-on-the-town networking. Charlotte and Indianapolis are attractive cities with plenty of new venues to enjoy.

We look forward to co-locating HSMAI’s Commercial Strategy events with HITEC, said Robert A. Gilbert, President and CEO, HSMAI. We think that the opportunity to bring together commercial leaders from hotel brands, management companies, and ownership groups with their technology and finance peers provides a unique time for them to collaborate and look at potential solutions for their future success.

HITEC 2023 will take place on June 26–29 at the Metro Toronto Convention Centre in Toronto, Ont. Canada. HITEC is the world's largest hospitality technology exposition and conference. It offers a unique combination of top-notch hospitality technology education, led by industry peers and experts, and an unparalleled trade show showcasing the latest hospitality technology products and services. Registration for HITEC 2023 will open in early January 2023.

The 2023 HSMAI Commercial Strategy Week is co-located with HITEC 2023 in Toronto. First is the HSMAI Marketing Strategy Conference on June 27. The following day is HSMAI ROC Americas on June 28. HSMAI Commercial Strategy Week reflects the convergence of marketing, revenue optimization, and other commercial functions into new and evolving commercial strategy organizations inside many hotel companies. Registration for this event is now open.

About HSMAI

The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as the Marketing Strategy Conference, Adrian Awards, and HSMAI ROC. Founded in 1927, HSMAI is a membership organization comprising more than 5,000 members worldwide, with 40 chapters in the Americas Region. Connect with HSMAI at hsmai.org.

About HFTP

Hospitality Financial and Technology Professionals (HFTP®), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with an offices in the EU. HFTP is recognized as a group supporting the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. In addition, it oversees the hospitality-specific Pineapplesearch.com® and the Uniform System of Accounts for the Lodging Industry (USALI), Hotel-Online and Hospitality Upgrade Magazine. For more information about HFTP, visit www.hftp.org.

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