Source: Nature Resort Development Alliance (NRDA)

UK – The hospitality industry reaches a significant milestone today with the official launch of the Nature Resort Development Alliance (NRDA). Founded by the industry for the industry, the NRDA is uniting the global nature-based hospitality sector with it's landmark launch.

Highlights of the NRDA:

  • Adherence to UN Sustainable Development Goals (SDGs) and UN World Tourism Organization (UNWTO) best practices.
  • Expertise across diverse fields: Climate Finance, Biodiversity, Design, Climate Change, Sustainability, Hospitality, and Environmental, Social, and Governance (ESG).
  • Provision of training, education, best practice, events, and an exclusive collaboration platform for sustainable development of nature resorts.
  • Council of leading experts: The NRDA Council is comprised of leading experts from across sustainability, environment, design and tourism operations, including UN researchers. This council provides thought leadership to drive the sustainable development and management of nature resorts worldwide.
  • Exclusive education platform: In collaboration with top university partners from around the globe, the NRDA offers an exclusive education platform that provides industry professionals with the essential knowledge, skills and qualifications necessary for the sustainable development and operation of nature resorts.
We are truly excited to launch the Nature Resort Development Alliance as it marks a critical turning point for the global Nature-based Hospitality industry. Through our alliance, we will set new standards in sustainable development and conservation, fostering a community of like-minded individuals dedicated to preserving our planet's natural beauty. Damon Farrell, Co-Founder and CEO of NRDA

A mission rooted in sustainability and collaboration

The NRDA's primary goal is to support industry leaders by offering unparalleled access to education, best practices, governance, and guidance across critical areas such as sustainability, biodiversity, design, habitat preservation, and operational excellence.

At NRDA, we believe that by working together, the industry can achieve unprecedented levels of sustainability and environmental stewardship. Our commitment to the UN Sustainable Development Goals and WTTO best practices underscores our dedication to this mission. Alejandra Dammer, Director of Latin America at NRDA
This alliance represents a unique opportunity for the industry to not only excel in providing exceptional guest experiences but to do so in a way that is ethical, sustainable, and enriching for local ecosystems. Jason Parry, Director of Hospitality

An exclusive first: The only collaboration platform for sustainable development

The NRDA features an exclusive collaboration platform that brings together landowners, developers, designers, financiers, and operators to further projects in a sustainable way. This innovative platform serves as a nexus for the exchange of ideas, resources, and expertise, promoting a comprehensive approach to the development of nature-based resorts. By facilitating open communication and joint ventures, the platform ensures that every project adheres to the highest standards of sustainability and environmental stewardship. Participants benefit from a wealth of shared knowledge and experience, creating opportunities for pioneering solutions that respect local ecosystems and communities.

The NRDA's commitment to collaborative effort streamlines the development process, making it easier for stakeholders to achieve their sustainability goals while delivering exceptional guest experiences. Jason Parry, Director of Hospitality

Who is the NRDA for?

The Nature Resort Development Alliance (NRDA) welcomes members from all sectors of the nature-based hospitality industry. This includes resorts, development firms, and operations ranging from glamping sites to ultra-luxury resorts. The NRDA is dedicated to fostering a diverse and inclusive community, recognising that the path to sustainable hospitality is best navigated together. Members gain exclusive access to the collaboration platform plus the latest industry insights, education, advice, and expertise. NRDA Members become part of a community committed to environmentally conscious and socially responsible practices worldwide.

Join the NRDA

Members of the NRDA will demonstrate an alliance with socially responsible practices of sustainable tourism, adhering to the principles of the United Nations Sustainable Development Goals (SDGs) and the UN World Tourism Organization.

For more information on how to become a member, visit www.nrd-alliance.com.

About the Nature Resort Development Alliance (NRDA)

The Nature Resort Development Alliance (NRDA) is a non-profit organization specifically designed for the growing global Nature-based Hospitality Industry. Founded by industry leaders, the NRDA aims to provide unparalleled access to education, best practices, governance, and guidance in sustainability, biodiversity, design, and operational excellence.

Lyn Spindley
Marketing Director
Nature Resort Development Alliance (NRDA)