Springboard Hospitality’s “Culture Champion Club” Leads the Way in Corporate Engagement
The Award-Winning Hospitality Management Group Continues its Commitment to Employee Growth in Third Year of Initiative that Embraces Empowerment, Inclusivity, and Belongingness
LOS ANGELES, Calif. - Springboard Hospitality, the leading hospitality management company of 48 independent hotels in metropolitan and leisure destination markets across 14 states, is proud to celebrate three years since the inception of its Culture Champion Club, an initiative designed to enhance employee satisfaction and community engagement across its properties. Proving success in fostering an inclusive and empowering workplace, the club demonstrates Springboard’s commitment to its staff and the broader community. Led by Cherise Lee Campbell, corporate director of talent development & culture, the club is founded on five pillars: service standards, community, wellness, team member engagement, and workplace safety.
The Culture Champion Club, comprising representatives from every hotel within the Springboard Hospitality portfolio, meets virtually every month to discuss and develop training programs and engagement activities. Featuring diverse employment roles–from leadership to hourly employees in departments like housekeeping and front office–the club offers a rich tapestry of perspectives, enriching conversations, and collaborative problem-solving.
Our goal with employment at Springboard Hospitality is not just to provide a job, but to also welcome an individual into a community where everyone feels seen, valued, and connected,
said Campbell. As leader of talent and culture, it is my top priority to ensure that we as a company maintain a focus on inclusivity, growth, fun, belongingness, and giving back, making Springboard not just an employer, but a place where careers and personal goals flourish.
Operating across six time zones and 14 states, it's crucial that our employees not only communicate but truly connect with our initiatives and leadership, feeling fully integrated into the Springboard family. We strive to ensure every team member feels they are a vital part of what makes Springboard unique. Each month, the club tackles a new theme, such as mental health awareness or diversity and inclusion, culminating in practical applications or adjustments to hotel operations like guest service standards and community service programs. Recent initiatives have included beach clean-ups in Hawaii, park maintenance in major U.S. cities, and charity walks that have raised over $15,000 for local communities. Ben Rafter, chief executive officer, Springboard Hospitality
Looking ahead, Springboard Hospitality is excited to launch a mentorship program pairing employees with executive leaders to further career development and personal growth. This effort underscores the company’s commitment to creating a culture in which employees are more than just team members—they are the very foundation of the company’s success.
For more information about Springboard Hospitality, please visit www.springboardhospitality.com, and follow on Facebook, Instagram, and LinkedIn.
About Springboard Hospitality
Springboard Hospitality is a premier third-party hotel management company, dedicated to transforming people, properties, and communities. Currently operating 48 hotels and resorts across 14 states, Springboard is a leader in managing localized and customized boutique lifestyle hotels in urban and resort markets. Led by technology entrepreneur Ben Rafter, Springboard specializes in creating customizable management and quantifiable returns on investment while working directly with owners. The company offers a full spectrum of hotel services with expertise in operations, capital planning, marketing, revenue management, sales and human resources. The nimble team at Springboard Hospitality offers a personalized and hands-on approach to day-to-day management and is committed to going above and beyond with high-touch service in every aspect of its operations, from its interactions with guests to its relationships with owners. For more information, please visit www.springboardhospitality.com.