Source: Accor

Accor, a world-leading hospitality group, is proud to announce the renewal of its cooperative partnership with Blue Dragon Children’s Foundation, a non-profit organisation working to eradicate human trafficking in Vietnam. The two organisations have signed a memorandum of understanding (MOU), which will further strengthen their collaboration in the fight against human trafficking in Vietnam.

Following Accor colleagues in Vietnam’s successful participation in last year’s Blue Dragon Marathon Walk fundraising events, which raised VND 210 million (more than USD 8,600), to rescue six women from human trafficking, 2,000 colleagues from Accor hotels and resorts again participated in this year’s fundraising efforts across Vietnam. The events raised VND one billion (nearly USD 40,000) to rescue people from human trafficking, reunite them with their families and provide essential support for their reintegration. This includes emergency shelter, nutrition, psychological counselling, travel expenses, and access to medical treatment and legal representation. The funds will also help students from remote areas attend life skills training and workshops to protect themselves from human trafficking.

As part of the MOU, Accor will also donate excess or used equipment, including furniture and technology, to be used in Blue Dragon’s centres and home improvement projects. Furthermore, skills and job training will be provided for young adults to create pathways to sustainable employment.

Beyond donations and training, Accor will provide expert advice on building maintenance, safety checks, and design layouts for new or refurbished Blue Dragon facilities. Accor will also offer its hotel meeting rooms for Blue Dragon events, where officials and stakeholders involved in the fight against human trafficking will come together to drive further action.

Accor is proud to continue its partnership with Blue Dragon Children’s Foundation in the fight against human trafficking. Our renewed commitment to Blue Dragon reflects our dedication to giving back to society and making a tangible difference in the communities where we operate. The success of last year’s marathon walks, which raised significant funds to support vulnerable women and youth, has inspired us to deepen our involvement in the community even further. Xavier Cappelut, Vice President of Operations, Premium, Midscale & Economy Division for Accor in Vietnam, the Philippines, and the Maldives

Blue Dragon’s efforts have already made a profound impact in Vietnam, rescuing over 1,600 people from slavery; providing education to over 6,400 children; and offering shelter to more than 1,800 children. The organisation has helped nearly 500 youths access job opportunities; served 690,557 meals; built 270 homes for families; reunited 838 runaways with their families; and helped over 13,500 people obtain legal identity papers. These are testaments to Blue Dragon’s unwavering dedication to ending exploitation and improving lives in Vietnam.

Accor participated in this event as part of their commitment to their local ecosystems. Recognising that preserving and supporting these communities is essential, Accor’s partnership with Blue Dragon underscores its dedication to community engagement and positively impacting where they operate.

ABOUT BLUE DRAGON

Blue Dragon is a registered charity dedicated to combating human trafficking. With over two decades of experience, Blue Dragon has been at the forefront of rescuing children and adults from homelessness and trafficking and providing the support they need to recover, heal and thrive over the long term. Blue Dragon’s assistance includes shelter, nutrition, access to education, training and jobs, livelihoods development, and legal representation. Blue Dragon uses everything learnt through their comprehensive grassroot work to develop and implement effective, mass scale and sustainable prevention initiatives to protect all children and adults in Vietnam from this crime and the disadvantage that drives it.

About Accor, a world-leading hospitality group

Accor is a world leading hospitality group offering experiences across more than 110 countries, over 5,700 properties, 10,000 food & beverage venues, wellness facilities or flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing more than 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Founded in 1967, Accor SA is headquartered in France and publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok. 

Etienne de Villiers
Director of PR & Communications Accor Asia
Accor