Starfleet Research, the IT market research arm of Starfleet Media, provides in-depth perspectives and insights about topics in specific niche industries, including hospitality. Each year, Starfleet Research, benchmarks best practices in technology-enabled business initiatives across thousands of hotels and resorts. Tens of thousands of executives read our premium content assets to make smarter business decisions. Starfleet Media also publishes Hotel Technology News, a leading industry resource. To learn more, please visit www.starfleetresearch.com.