Serendipity2

Serendipity2 (S2) is a leading research, insight and strategic consultancy helping major food & beverage, hospitality, travel, leisure, food service and retail brands to deliver business transformation in a rapidly evolving digital and retail world. Its award-winning work is underpinned by data science, technology and creativity to help drive clients’ business performance and measurable growth. Underpinned by leading-edge technology and first-class talent, S2 provides high quality research, insights and data analytics to enable a more scientific approach to product ranging, shopper marketing, promotions, merchandising, media planning, social campaigns, store location planning, customer segmentation and more.