Guestcentric's CEO Pedro Colaco shares what is expected to be the top 10 Hotel Trends to Watch in 2021. 2020 was a year unlike any other for the worldwide Hotel industry. While the industry has been significantly impacted as a result, the downturn has also given Hoteliers the opportunity to rethink and reset their sales and marketing strategies for 2021. Read the full related article at:https://blog.guestcentric.com/10-hotel-trends-to-watch-in- 2021/If you would like to access other key data for the industry and the hotel business download our Hotelier Pulse Report:https://www.guestcentric.com/pulse-report-download00:00 Introduction00:23 #1 industry focus on cost effective sales & marketing strategy00:55 #2 increase hotel direct bookings01:35 #3 hotels ramp up direct interactions with guests02:00 #4 local tourism is a crucial market segment for hotel recovery02:25 #5 changing restrictions increase market agility03:00 #6 increased personalization for customers03:35 #7 soft brands are rising in popularity04:12 #8 greater focus on contactless experiences04:38 #9 increased outdoor and hinterland travel experiences05:15 #10 stable pricing with alternative revenue streams06:17 Conclusion

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