Webinar: Helpful Content Strategy in 2023 – 5 Steps for Measurable Success

In the world of content marketing, helpful content remains king. In 2023, businesses must deliver helpful content that is visible, relevant, and measurable. In this webinar, you will learn from industry experts Tushar Prabhu, Sr. Director of SEO, Conny Boelke, Head of Content, and Michael Bruh, Global Head of Enterprise Solutions, Milestone Inc, about the latest trends and strategies for helpful content, enhancing the user experience, and delivering measurable results for your business.

Join us to explore the evolution of content and search, how to develop a content strategy around your target audience's journey, and how to measure the impact of your helpful content. Walk away with actionable steps, tips, and tricks to create localized and personalized content at scale to drive business results. Join us for this exciting session. Learn more about content marketing and how to elevate your content strategy.

Takeaways include:

What is Helpful Content, how it aligns with other search trends and what it means to your business and content strategy.
Develop a 5-step plan to arrive at intent-driven content.
Reaping the benefits of a content scorecard.
Creating localized and personalized content at scale while effectively leveraging AI and ML.
Driving business results with helpful content and measuring impact across the conversion funnel.

For more information please contact Gaurav Varma
+1 408 200 6949

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