Revenue Management Trends and ROE takeaways to Watch for 2024

The hospitality industry in 2022 experienced a major shift towards cloud-based technologies due to staffing pressures and market variability. The coming year will see hotels further adopting technology to drive efficiency and adapt to various revenue management trends. These include adapting to variable demand and short-term booking windows, dynamic pricing, using real-time and predictive data, promoting data transparency across departments, and offering profitable personalization to guests. The investment in technology has become a crucial priority for the sector in 2023 to keep up with modern customer demands, deliver exceptional experiences, and retain top talent.

2022 was a year when we saw a significant move to cloud-based technology. Staffing pressures and market variability meant that hotels needed to implement systems that could harness and process extraordinary amounts of data without having to hire large teams of specialists or increase workloads for existing staff.

The interoperability of HTNG-spec, cloud-based technology has meant that tech stacks have evolved rapidly across a range of areas of critical importance to hotels.

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The Hotel Yearbook Technology 2023

The 2024 edition of "The Hotel Yearbook (HYB) Technology," curated by EHL's Ian Millar, offers a comprehensive outlook on the emerging technology trends and innovations poised to shape the global hotel industry. It amalgamates insights from a multitude of industry thought leaders, spotlighting key foresight in several tech-oriented fields. This includes anticipated evolutions in the future tech stack, which will drive operational efficiencies, the 'human stack' that explores the intersection of human resources and technology, and the application of Generative AI in creating novel customer experiences. Overall, this HYB edition serves as an essential guide for understanding how technology and innovation will redefine the industry landscape.
www.hotelyearbook.com/edition/technology-2023.html