How Hotels Are Meeting The Demand For Quality Meeting Space
Whether they're hosting a conference for 300 out-of-town guests or an away-day for a 30-strong team from a local company, hotel meeting and event spaces are in high-demand.
The global market for meetings and events is currently growing at seven percent per year, in turn driving up prices for meeting space across North America, Asia, and Europe.
Yet not all facilities are in the same league. As hotels look to gain the edge in winning new and repeat business, many are considering how they can modernize, refresh or add to their meeting and events spaces to extend their appeal to companies and business travelers.
"Tired, old facilities won't work for today's companies," says Jeff Sachs, Senior Managing Director of JLL Hotels & Hospitality Group. "They're looking for modern, well-designed spaces and well-maintained facilities that create a positive impression on people attending the event."