Source: Milestone Inc.
Milestone Insights ResearchTeam

With the ever increasing importance of guest reviews for online success, it is more crucial than ever to manage your property's online reputation, and to make sure as many guests as possible are leaving reviews on the many popular review websites. Guest reviews can impact reservations in two major ways. First, potential guests read reviews and make decisions based on peer comments. Second, search engine rankings are affected by frequency and quality of reviews.

In our ongoing effort to keep clients informed on best practices for online success, the Social Media team at Milestone has created a simple how-to guide for helping to increase the quality and quantity of online guest reviews, as well as what common pitfalls to avoid. To get the guide, go to Milestone Insights.

About Milestone Inc

Milestone drives online discovery and customer acquisition for over 2,000 companies through an AI-native digital presence platform. Milestone's platform integrates a GEO-first CMS, AI Agents Platform, Generative Engine Optimization (GEO), Personalization Engine, AI Content Studio, Local Listings, Schema Manager, Analytics, and Performance Marketing services. Businesses across hospitality chains, management companies, and independent brands trust Milestone to enhance visibility and deliver engaging customer experiences.
Clients include leading brands such as Marriott, Choice Hotels, IHG, Velas Resorts, Preferred Hotels & Resorts, SeaWorld, and Sun Outdoors. Milestone powers over 300 million annual website visits, 540 million schema-powered content clicks, and 3.7 billion local searches. Recognized by Forrester, G2, the Adrian Awards, and the US Search Awards, Milestone is consistently ranked among the top MarTech platforms. Learn more at www.milestoneinternet.com.

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