As sustainability becomes a pressing concern for business leaders, companies strive to optimize their environmental protection resources. With spatial design technology, 3D digital twins, and virtual tour software, stakeholders can visualize and plan events collaboratively, remotely, and digitally – paving the way for greener future events. So, what do these benefits look like broken down?

Infinite Possibilities of Space: Digital twins offer numerous sustainability benefits, enabling businesses to transcend the limitations of physical environments and explore boundless possibilities using spatial design technology. This approach maximizes resources and minimizes material waste.

Traditionally, event planners have relied on in-person site visits for venue scouting and coordination, including numerous printed physical mock-ups. This method has led to poor resource use, with significant time and money spent on travel and wasteful iterations. In contrast, in the digital realm, event planners can seamlessly visualize scenarios, fine-tune layouts, and identify potential issues – helping them to make informed decisions while reducing the need for physical visits.

Data-Driven Choices: Technology provides planners with valuable insights for making data-driven decisions. Real-time data analysis through digital twins offers detailed insights into the performance of physical entities, monitors greenhouse gas emissions, and helps planners identify areas for improvement.

Furthermore, predictive analytics enable event planners to forecast the impact of different sustainability initiatives and make informed choices to reduce waste, conserve energy, and minimize their environmental footprint. This leads to more efficient operations and the broader adoption of sustainable practices.

Driving Collaboration and Transparency: A key benefit of digital twins is the ability to coordinate events regardless of location. This enables planners to work collaboratively with their teams and stakeholders—from event planners and venue owners/operators to clients and third-party suppliers—all within a single digital space.

Collaboration enables greater transparency across the event planning process. Collaboration amplified with data-driven decision-making and supported by real-time, predictive, and post-event analytics creates measurable efficiencies.

In the face of climate change and growing consumer demands, sustainable event planning is no longer optional. It is time to recognize and embrace the pivotal role of technology and digital twins in promoting sustainability, as these tools bridge the gap between virtual innovation and tangible positive change, driving the events industry towards a more sustainable future.

About Prismm, Inc.

Prismm captures a true life digital representation (a digital twin) of physical environments with an immersive spatial technology platform that transcends the limitations of a real space. Able to show the full spectrum of potential layouts, organizations can edit the digital twin to match the customers requirements exactly. Businesses can now plan, design and visualize spaces in harmony with customers — wherever they are.