Insights to Move You Forward
HSMAI Europe's new Playbook outlines 20 strategic choices facing hospitality in 2026, covering AI, operational costs, talent, and technology complexity, available free to paid members.
HSMAI Europe's new Playbook outlines 20 strategic choices facing hospitality in 2026, covering AI, operational costs, talent, and technology complexity, available free to paid members.
A new h2c study finds 86% of European hotel chains use AI but 80% lack a formal strategy, with skills gaps and poor data infrastructure blocking meaningful outcomes.
Gartner survey shows 94% of CIOs expect major plan changes by 2026, with only 48% of digital initiatives meeting targets amid economic and geopolitical volatility.