Brand Marketing
![Cornell Research: Successful Service Branding: Lessons for Hospitality Managers](/picture/lg_153169318.jpg?t=20240508074725)
Cornell Research: Successful Service Branding: Lessons for Hospitality Managers
PhD, Professor of Marketing at Cornell University’s School of Hotel Administration in the SC Johnson College of Business
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Brand Marketing
![Luxury hotels and a ‘sense of place’: The challenge for hoteliers](/picture/lg_153169199.jpg?t=20240503101526)
Luxury hotels and a ‘sense of place’: The challenge for hoteliers
Consultant and lecturer in luxury and luxury hospitality
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Brand Marketing
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Luxury Travel
![Luxury hotels and a ‘sense of place’: Brand identity and experiences](/picture/lg_153168844.jpg?t=20240425083459)
Luxury hotels and a ‘sense of place’: Brand identity and experiences
Consultant and lecturer in luxury and luxury hospitality
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Brand Marketing
More in this category
Luxury Travel