Content Bot: The future of email marketing for hotels
How dailypoint™ is revolutionizing guest communications
Munich – We are all individuals, and we want and expect to be treated as such by our service providers, including hotels. However, personalization & individualization are two of the biggest problems today’s hoteliers face. In our latest White Paper, Michael Toedt explores the flaws behind the outdated email marketing processes still used by most hotel companies and why target groups are outdated. It describes alternative solutions that can deliver a truly guest-centric tech environment offering a wealth of benefits to hoteliers and customers alike.
As one of the Top 5 innovators in the hospitality sector for Artificial Intelligence awarded by h2c, dailypoint™ is constantly working to introduce new technology to improve guest experiences and streamline processes for hotels. We’re proud to introduce our latest innovation – the revolution in guest communication:
the dailypoint™ Content Bot
This innovative software solution integrates seamlessly with the guest information held in the Central Data Management platform. The Content Bot uses AI to match guest interests with the relevant pieces of Marketing content. It picks the relevant content pieces, sorts them according to their relevance into the right sequence, and creates an individual newsletter for each guest.
Curious? Download the new White Paper now.
You can also meet Michael during HITEC in Orlando. The world’s largest hospitality technology trade show will be held from June 27-30, 2022, and dailypoint™ will be present at booth #1211.
During HITEC, Dr. Michael Toedt will speak about “the future of email marketing at hotels” on June 28 at 13:45 pm – Exhibitor Tutorial 5A.
About dailypoint
dailypoint™ is a leading data management and CRM platform for the hospitality industry, providing an advanced solution that unifies guest data from various sources into a single profile. This cloud-based SaaS solution comprises 16 modules and is supported by the dailypoint™ Marketplace with over 200 partners. Its purpose is to enhance the customer journey and improve operational efficiency across all hotel departments. With its headquarters in Munich and offices in the UAE and the USA, dailypoint™ strengthens its global presence through a network of distributors and partners. In autumn 2023, dailypoint™ was recognized by The Leading Hotels of the World as a preferred CRM partner, underscoring its key role in reimagining data management and customer loyalty in the hospitality sector.
For more information visit dailypoint.com.
Nadja Weindl
Director Marketing & Communication
+49 89 1893569-12