WTTC's 2026 EIR forecasts Travel & Tourism GDP growth of 4.1% for Central and South America, ahead of the 3.2% global average, with international visitor spending up 7.8%.
March 2026 occupancy rose 13% to 67.8% while ADR increased 7.4% to BRL871.48, with peak performance on March 11.
February 2026 RevPAR hit BRL 1,050.78, up 48% year-over-year, with peak Sunday performance reaching BRL 2,491.14 RevPAR and 93.7% occupancy.
Following the global spotlight of COP30, Tivoli Hotels & Resorts continues its Brazilian expansion with the opening of Tivoli Maiorana Belém. This landmark property marks the brand’s first venture into Northern Brazil and its third in the country, joining established icons in São Paulo and Bahia.
Hilton plans to double its Brazil portfolio to nearly 60 hotels by 2030, with major expansion into new markets including Manaus, Natal, and airport locations.
Sofitel, a pioneer of French luxury hospitality since 1964, announces the transformation of Sofitel Rio de Janeiro Ipanema into the brand's first flagship hotel in Brazil. With its inauguration scheduled for end of 2026, the hotel will emerge as a renewed icon on Ipanema Beach, offering 172 rooms and suites and a bold expression of Sofitel's contemporary vision of luxury hospitality.
Minor Hotels, a leading global hotel owner and operator, has announced the signing of the first property under its new luxury collection brand, Minor Reserve Collection. Slated to launch in 2028, Aventora Resort Baía Formosa, Minor Reserve Collection, will be located in Brazil's Rio Grande do Norte in the northeast of the country, in an area recognised as a key destination for eco-tourism.
ADR hit BRL 1,699.90 and RevPAR reached BRL 1,573.32 during race weekend, marking the highest levels ever recorded in São Paulo's hotel market.
Leading luxury hospitality company Four Seasons and real estate asset management firm Catuaí Asset announce Four Seasons Hotel Rio de Janeiro at Leblon.
UN Tourism and Brazil's tourism ministry launched initiatives at COP30 to strengthen climate governance and accelerate the Glasgow Declaration's implementation across 70 endorsing governments.
Rosewood São Paulo proudly announces the latest addition to its leadership team: Managing Director Marie-Berengere Chapoton. With over 25 years of experience in the luxury hospitality industry, Marie brings global expertise and visionary leadership to the hotel.
A mix of events helped São Paulo’s hotel industry post its highest average daily rate (ADR) and revenue per available room (RevPAR) on record, according to September preliminary data from CoStar, a global leading provider of online real estate marketplaces, information, and analytics in the property markets.
In the heart of Brazil’s Atlantic Forest, that question has already been answered. Ibiti Projeto stands as living proof that regenerative hospitality is not a far-off dream but a reality. Over 40 years, it has transformed once-degraded land into a thriving biodiversity refuge, while creating opportunities for local people to become entrepreneurs and stewards of their own future.My recent immersion there was a reminder that regeneration is not an abstract ideal - it’s a tangible force that can transform landscapes, economies and mindsets all at once.
Marriott International, Inc. announced the signing of seven City Express by Marriott hotels in Brazil with FÁBRICA DE HOTÉIS marking the brand's anticipated debut in the country. This milestone is part of a broader multi-unit development agreement to open 30 City Express by Marriott properties across Brazil's Northeast region over the next 15 years.
A Lady Gaga concert helped Rio de Janeiro’s hotel average daily rate (ADR) and revenue per available room (RevPAR) to an all-time high for May, according to preliminary data from CoStar. CoStar is a leading provider of online real estate marketplaces, information and analytics in the property markets.
During its participation in the Visit Brazil Summit, the World Travel & Tourism Council (WTTC) has unveiled a very positive outlook for Brazil’s Travel & Tourism sector this year, with a projected contribution of US$167.6 billion to the country’s GDP, representing 7.7% of the national economy.
Fairmont Rio de Janeiro reinforces its global commitment to sustainability and announces the receipt of the Raízen Power certification for carbon emissions reduction. The renewable energy company uses a calculation methodology developed by the GHG Protocol, the leading national and international program for quantifying greenhouse gas (GHG) emissions, validated by organizations such as the World Resources Institute (WRI) and the World Business Council for Sustainable Development (WBCSD).
Boosted by the annual Carnival, Rio de Janeiro’s hotel industry posted its highest monthly revenue per available room (RevPAR) on record, according to March preliminary data from CoStar. CoStar is a leading provider of online real estate marketplaces, information, and analytics in the property markets.
HQ Hotel São Paulo by INC Urban Developer Co-Founders, Elcio Filho and Philipe Pinheiro HQ Hotels progresses on its goal to open 50 lifestyle Hotels & Residences by 2031 in a strategic alliance with Wyndham's exclusive Registry Collection Hotels brand. The new hotel will feature restaurants from award-winning sbe chefs Katsuya Uechi and Fabio Trabocchi, alongside iconic sbe nightlife concept S-Bar. HQ Hotels & Residences, spearheaded by sbe Founder Sam Nazarian through a strategic alliance with Wyndham Hotels & Resorts, today announces it has signed a letter of intent for its first property in South America. Located in the vibrant heart of São Paulo, Brazil, the HQ Hotel São Paulo is a 100-room property (including 40 luxury suites) set to open in 2028 and marks a continuation of HQ Hotels' worldwide expansion following its inception in January 2024.
Meetings and events are in the midst of a renaissance heading into 2025, with numerous contributing factors as to why. Top of the list for the corporate and group segments is the need to bring people together in a world that has embraced hybrid or fully remote working arrangements.