Influence Society Brings Hospitality Leaders Together for New York Summer Rooftop Mixer
Influence Society hosts a curated rooftop networking event for hotel owners, GMs, and marketing leaders on June 30 at PUBLIC Hotel ROOF in New York City.
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Cogwheel Marketing & Analytics Ranks 32 in the 2026 Inc. List of the Fastest-Growing Private Companies in the Rocky Mountains
Cogwheel Marketing & Analytics, a hospitality-focused marketing firm, ranked No. 32 on the Inc. Regionals Rocky Mountains list with 137% revenue growth between 2022 and 2024.
The Real Cost of Booking.com: Five Practical Steps for Southeast Asian Hotels
Hotels in Southeast Asia pay up to 28% in hidden OTA fees beyond headline commissions, making direct booking strategies essential for profitability.
By Dr. Tong Yin, Founder of InsightBridge Global LLC and a doctoral researcher, InsightBridge Global LLC
A Simple Checklist to Make Your Hotel Website AI-Friendly
Hotels must optimize websites with specific, text-based content that AI can extract and understand, moving beyond keyword-focused SEO to factual information architecture.
By Vikram Singh, Global Hotel Commercial Leader, Vikram Singh
HFTP Announces 2026 Hospitality Technology Honors: Mary Gerdts for Hall of Fame and Bob Gilbert with an Award of Merit
Gerdts founded POST Integrations in 1991 and EboCom in 2000, providing payment processing exclusively to hospitality, while Gilbert led HSMAI for 30+ years.
Does a Hotel Press Release Impact AI Discoverability?
Press releases may gain new relevance as AI tools increasingly influence hotel discovery and recommendations.
By Stephanie Sparks Smith, CEO & Digital Matriarch, Cogwheel Marketing, Cogwheel Marketing & Analytics
Influence Society Expands Into Ecuador With First Client Win at Hacienda La Danesa
The Paris-based agency will manage website, SEO, and digital marketing for the 500-hectare luxury hacienda located one hour from Guayaquil.