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Opinion

Hotel Marketing 2.0

As the hotel industry continues to transition away from the financial stresses and operational upheavals of COVID to a more stable post-pandemic position, owners and operators are taking stock and working to embrace to a new normal.

Allison Handy
Allison Handy
Chief Commercial Officer, Prism Hotels & Resorts
Prism
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Revenue Management
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Search Marketing
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Digital Marketing
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Allison Handy
by Allison Handy
15 June 2022PrismSearch Marketing
Prism Hotels & Resorts
External

Why Meta Matters For Direct Hotel Bookings

When it comes to driving direct bookings, many hotels only have a limited number of tactics to employ. Hotel marketing tools like organic content, social postings, email marketing, and others all help drive interest in a property, but these tools ar...

TravelBoom
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Revenue Management
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Online Travel Agencies (OTA)
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Search Marketing
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Digital Marketing
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Why Meta Matters For Direct Hotel Bookings12 April 2022TravelBoomSearch Marketing
Why Meta Matters For Direct Hotel Bookings