10 more
Offer Relevancy Represents the Best CDP Application Right Now
Opinion

Offer Relevancy Represents the Best CDP Application Right Now

We hear the word ‘personalization’ being thrown around a lot in hospitality these days. And rightfully so, as there’s a ton that hotels can and should be doing to enhance the guest experience. What I caution from the start, though, is that this is a...

Adam Mogelonsky
Adam Mogelonsky
Partner at Hotel Mogel Consulting Ltd.
Hospitality Net
More in this category
Sales & Marketing
More in this category
Information Technology
More in this category
Revenue Management
More in this category
Big Data
More in this category
Guest Experience
More like this
Adam Mogelonsky
by Adam Mogelonsky
8 August 2024Hospitality NetSales & Marketing
Offer Relevancy Represents the Best CDP Application Right Now
From order takers to revenue makers: Empower your hotel reservations team
Opinion

From order takers to revenue makers: Empower your hotel reservations team

What if instead of just handling incoming calls, your reservations team became an integral part of your sales operation? What if they didn’t simply take orders but could anticipate needs, drive direct bookings, and cultivate guest loyalty?

Karen Stephens
Karen Stephens
Chief Marketing Officer, Revinate
Revinate, Inc.
More in this category
Sales & Marketing
More in this category
Revenue Management
More in this category
Guest Experience
More like this
Karen Stephens
by Karen Stephens
7 August 2024Revinate, Inc.Sales & Marketing
From order takers to revenue makers: Empower your hotel reservations team
Are points pointless? The evolution of loyalty programs for the modern traveler
Opinion

Are points pointless? The evolution of loyalty programs for the modern traveler

Let’s play a game of “Would you rather?” Would you rather live the rest of your life on a tropical island or in a big city? Would you rather have an unlimited gift card to your favorite restaurant or clothing store? Would you rather explore deep spa...

Karen Stephens
Karen Stephens
Chief Marketing Officer, Revinate
Revinate, Inc.
More in this category
Sales & Marketing
More in this category
Information Technology
More in this category
CRM & Loyalty
More in this category
Guest Experience
More like this
Karen Stephens
by Karen Stephens
6 August 2024Revinate, Inc.Sales & Marketing
Are points pointless? The evolution of loyalty programs for the modern traveler
Navigating Marketing’s Role in Commercial Strategy: Insights from Stephanie Smith
Opinion

Navigating Marketing’s Role in Commercial Strategy: Insights from Stephanie Smith

At the recent HSMAI Commercial Strategy Conference, Stephanie Smith, CEO of Cogwheel Marketing & Analytics, delivered a presentation on the intricacies of marketing within the broader commercial strategy. Her goal was to provide a marketing perspect...

Michael J. Goldrich
Michael J. Goldrich
Founder and Chief advisor of Vivander Advisors
Vivander Advisors
More in this category
Sales & Marketing
More in this category
Digital Marketing
More like this
Michael J. Goldrich
by Michael J. Goldrich and Stephanie Sparks Smith
5 August 2024Vivander AdvisorsSales & Marketing
Navigating Marketing’s Role in Commercial Strategy: Insights from Stephanie Smith
Data Analytics of Yesteryear: What Is New Is Old
Opinion

Data Analytics of Yesteryear: What Is New Is Old

Many of us go on big trips to celebrate milestones in our lives – birthdays, weddings, anniversaries, graduations, retirements.

Bonnie Knutson
Bonnie Knutson
Professor in The School of Hospitality Business in the Broad College of Business at Michigan State University
Michigan State
More in this category
Sales & Marketing
More in this category
Big Data
More in this category
Guest Experience
More like this
Bonnie Knutson
by Bonnie Knutson
5 August 2024Michigan StateSales & Marketing
Data Analytics of Yesteryear: What Is New Is Old
Opinion

4 takeaways from Destinations International

Several key themes drove the conversation at this year’s Destinations International Annual Convention. While some of these topics aren’t necessarily new, their impact on destinations and the opportunities they create are evolving.

Andrew van der Feltz
Andrew van der Feltz
Global Senior Director, Business Development, Expedia Group Media Solutions
Expedia Group Media Solutions
More in this category
Sales & Marketing
More in this category
Events & Conferences
More in this category
Market Segments
More in this category
Chatbots, Robotics & AI
More like this
Andrew van der Feltz
by Andrew van der Feltz
2 August 2024Expedia Group Media SolutionsSales & Marketing
Expedia Group Media Solutions