Hotel Marketing Trends to Help Increase Revenue Throughout the Year
Opinion

Hotel Marketing Trends to Help Increase Revenue Throughout the Year

The hotel industry has gone through a tremendous amount of change since March 2020. Depending on what market the hotel resides in, the ebbs and flows have varied by year and seasons, but as we enter into the end of 2024, things have leveled out. We,...

Kara Freedman
Kara Freedman
Complex Director of Marketing, Conrad New York Downtown & Conrad New York Midtown
Hilton
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Kara Freedman
by Kara Freedman
8 November 2024HiltonSocial Media
Hotel Marketing Trends to Help Increase Revenue Throughout the Year
Opinion

Ways Hotels Can Leverage Influencer Marketing for Brand Growth

In today’s competitive hospitality landscape, hotels increasingly turn to influencer marketing as a strategic tool to boost brand visibility and drive bookings. Why? Partnering with influencers allows hotels to tap into their engaged audiences, leve...

Debbie Miller
Debbie Miller
Digital Marketing and Communications Professional and member of Cayuga Hospitality Consultants.
Cayuga Hospitality Consultants
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Debbie Miller
by Debbie Miller
24 October 2024Cayuga Hospitality ConsultantsSocial Media
Cayuga Hospitality Consultants
Stop Pitching, Start Connecting: Social Selling Secrets for Hotel Vendors
Opinion

Stop Pitching, Start Connecting: Social Selling Secrets for Hotel Vendors

Cold calls? Dead. E-blasts? Hope prospects like SPAM. Traditional networking events? Losing their edge. It’s time for a reality check—old-school sales tactics for hospitality vendors are outdated and ineffective. If you’re looking to boost your bott...

Cory Falter
Cory Falter
Partner and Visionary at Lure Agency and consultant at Cayuga Hospitality Consultants
Lure Agency
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Cory Falter
by Cory Falter
17 October 2024Lure AgencySocial Media
Stop Pitching, Start Connecting: Social Selling Secrets for Hotel Vendors
The Crucial Role of Property Photography in Crafting a Hotel’s Brand Identity
Opinion

The Crucial Role of Property Photography in Crafting a Hotel’s Brand Identity

In the highly competitive landscape of the hospitality industry, well-planned and executed property photography is critical to a hotel’s success. While its most basic function is to show consumers what the hotel looks like, the power of photography ...

Wade Bryant
Wade Bryant
Wade Bryant Vice President of Sales & Marketing, Valor Hospitality Partners
Valor Hospitality
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Wade Bryant
by Wade Bryant
8 October 2024Valor HospitalitySocial Media
The Crucial Role of Property Photography in Crafting a Hotel’s Brand Identity
Press Release

Appetite for Travel? Ramada Seeks Chief Eats Officer to Uncover World’s Greatest Cultural Delights

Imagine wandering through the markets of Türkiye, soaking in the serene landscapes of California and exploring the vibrant streets of Panama. Now, imagine experiencing all these destinations on a single, unforgettable, global journey, snapping incre...

Wyndham Hotels & Resorts
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Appetite for Travel? Ramada Seeks Chief Eats Officer to Uncover World’s Greatest Cultural Delights 3 October 2024WyndhamSocial Media
Appetite for Travel? Ramada Seeks Chief Eats Officer to Uncover World’s Greatest Cultural Delights
How to Convince AI that You Are the Best Candidate for the Job
Opinion

How to Convince AI that You Are the Best Candidate for the Job

Last week, we discussed how more companies used AI to screen resumes and analyze job candidates’ performance in the initial interviews. We called for companies’ attention to the potential AI biases in hiring. This week, we will visit what job candid...

Linchi Kwok
Linchi Kwok
Professor at The Collins College of Hospitality Management, Cal Poly Pomona
CAL Poly Pomona
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Linchi Kwok
by Linchi Kwok
2 October 2024CAL Poly PomonaSocial Media
How to Convince AI that You Are the Best Candidate for the Job
Why Hotels Must Rethink Their Black Friday Strategy to Stand Out from OTAs
Opinion

Why Hotels Must Rethink Their Black Friday Strategy to Stand Out from OTAs

As Black Friday has evolved from a single-day sales event into an extended period of promotions, hotels face new challenges in distinguishing themselves from the overwhelming presence of Online Travel Agencies (OTAs). Research conducted by three&six...

Alicia Hamilton
Alicia Hamilton
Senior Digital Marketer
three&six
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Alicia Hamilton
by Alicia Hamilton
27 September 2024three&sixSocial Media
Why Hotels Must Rethink Their Black Friday Strategy to Stand Out from OTAs
Expedia Teams Up with Creators, Celebs and Key Partners to Launch Travel Shops, Bringing Shoppable Storefronts to the Travel Industry
Press Release

Expedia Teams Up with Creators, Celebs and Key Partners to Launch Travel Shops, Bringing Shoppable Storefronts to the Travel Industry

Expedia Group is meeting travelers where they are: on social media. Today, Expedia announced 100+ new Travel Shops curated by social media creators, tastemakers and brands. Travel Shops are first-of-its-kind shoppable storefronts for creators to sha...

Expedia Group, Inc.
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Expedia Teams Up with Creators, Celebs and Key Partners to Launch Travel Shops, Bringing Shoppable Storefronts to the Travel Industry16 September 2024Expedia Group, Inc.Social Media
Expedia Teams Up with Creators, Celebs and Key Partners to Launch Travel Shops, Bringing Shoppable Storefronts to the Travel Industry
Supplier News

Lindsey Sagnella Appointed Vice President, Content at three&six.

Digital marketing agency three&six is excited to announce the appointment of Lindsey Sagnella as Vice President, Content. With over a decade of experience driving successful social media strategies for luxury and hospitality brands, Lindsey joins th...

three&six
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Lindsey Sagnella Appointed Vice President, Content at three&six.13 September 2024three&sixSocial Media
Lindsey Sagnella Appointed Vice President, Content at three&six.