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What’s Hot – or Not – in Social Media Marketing for Hotels?
Opinion

What’s Hot – or Not – in Social Media Marketing for Hotels?

This year we’ve all been talking about AI, Chat GPT, a cookie-less future (someday), and traveler insights. Social media has been a bit less buzzy than in times past. A potential ban on TikTok has been making headlines in the U.S., despite being the...

Lisa Jordan
Lisa Jordan
Senior Director of Digital Marketing, Red Roof - HSMAI Marketing Advisory Board
Red Roof
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Social Media
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Lisa Jordan
by Lisa Jordan
23 June 2023Red RoofSocial Media
What’s Hot – or Not – in Social Media Marketing for Hotels?
Supplier News

The Hotel Guest Experience Starts with Customer Reviews and UGC

Some may say the headline has it backward, but today’s modern travelers would agree, and in fact, they go out of their way to research the hotel guest experience before they even begin their travels.

Lodging Interactive
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Sales & Marketing
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Reputation Management
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Social Media
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Digital Marketing
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The Hotel Guest Experience Starts with Customer Reviews and UGC15 June 2023Lodging InteractiveSocial Media
The Hotel Guest Experience Starts with Customer Reviews and UGC
Aligning Resort Marketing to Guest Expectations: Rethinking Content Strategy
Opinion

Aligning Resort Marketing to Guest Expectations: Rethinking Content Strategy

If you’ve recently booked a vacation, you might understand the frustration that can come with choosing a hotel. You’re about to spend thousands of dollars and naturally, you expect a great experience. A recent study published by GuestRadar indicates...

Daniel Diosi
Daniel Diosi
Entrepreneur, Daniel Diosi & Partners
Daniel Diosi & Partners
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Sales & Marketing
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Public Relations
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Luxury Travel
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Daniel Diosi
by Daniel Diosi
3 June 2023Daniel Diosi & PartnersSocial Media
Aligning Resort Marketing to Guest Expectations: Rethinking Content Strategy
Why aren’t you getting a call for job interviews? (Part II)
Opinion

Why aren’t you getting a call for job interviews? (Part II)

Last Thursday, we shared a few resume-writing tips to pass AI screening and the 6-second test. Today, we will visit tips on how to build an appealing LinkedIn profile.

Linchi Kwok
Linchi Kwok
Professor at The Collins College of Hospitality Management, Cal Poly Pomona
CAL Poly Pomona
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Human Resources
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Social Media
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Recruitment
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Linchi Kwok
by Linchi Kwok
30 May 2023CAL Poly PomonaSocial Media
Why aren’t you getting a call for job interviews? (Part II)
Is Facebook Still An Effective Marketing Vehicle for Hotels?
Opinion

Is Facebook Still An Effective Marketing Vehicle for Hotels?

For years, critics have been prognosticating the downfall of Facebook, with many so-called "experts" predicting that the platform’s user base would dwindle, and its relevance would fade. However, despite the numerous claims that Facebook is dead, th...

DJ Vallauri
DJ Vallauri
Founder, President & CEO - Lodging Interactive
Lodging Interactive
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Sales & Marketing
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Social Media
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DJ Vallauri
by DJ Vallauri
16 May 2023Lodging InteractiveSocial Media
Is Facebook Still An Effective Marketing Vehicle for Hotels?
Supplier News

Lodging Interactive Launches Social Media Service To Help Hotels Find Job Candidates from Locally Targeted Social Media Users

Lodging Interactive, an award-winning digital marketing, reputation management, and social media engagement agency exclusively serving the hospitality industry since 2001, has launched its HR omnichannel marketing service that aims to help hotels lo...

Lodging Interactive
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Social Media
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Recruitment
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Lodging Interactive Launches Social Media Service To Help Hotels Find Job Candidates from Locally Targeted Social Media Users 8 May 2023Lodging InteractiveSocial Media
Lodging Interactive Launches Social Media Service To Help Hotels Find Job Candidates from Locally Targeted Social Media Users
PolyU Presents TOUROMETER: A Decision Support System through Social Listening for Tourism Policy Formation and Monitoring
Press Release

PolyU Presents TOUROMETER: A Decision Support System through Social Listening for Tourism Policy Formation and Monitoring

The School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) today (28 April) announced the findings of a study on “A Decision Support System for Post-COVID Tourism Policy Formation and Monitoring”. The study dev...

School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University
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Social Media
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Destination Marketing
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PolyU Presents TOUROMETER: A Decision Support System through Social Listening for Tourism Policy Formation and Monitoring28 April 2023Hong Kong PolySocial Media
PolyU Presents TOUROMETER: A Decision Support System through Social Listening for Tourism Policy Formation and Monitoring
Adagio Launches New Advertising Campaign: Aparthotels Where You Feel at Home, Everywhere
Press Release

Adagio Launches New Advertising Campaign: Aparthotels Where You Feel at Home, Everywhere

Adagio is returning to the screens from April 13, with a new advertising campaign (with three films in French, English and German) directed by French communications agency Josiane to support the development of the Adagio brand in France and Europe.

Accor
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Aparthotels Adagio
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Digital Marketing
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Brand Marketing
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Adagio Launches New Advertising Campaign: Aparthotels Where You Feel at Home, Everywhere17 April 2023AccorSocial Media
Adagio Launches New Advertising Campaign: Aparthotels Where You Feel at Home, Everywhere