Hotels face a constant challenge with the dominance of Online Travel Agencies (OTAs) taking share in every market. And then paying 18-23% of their net revenue back for the privilege of getting these bookings. With just a small investment that is muc...

Cogwheel Marketing

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Sales & Marketing

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Online Travel Agencies (OTA)

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Case Study: Breaking Free from OTAs with Paid Search

Supplier News

Hotelchamp launches a new Booking Engine to beat the power of OTA booking apps

Hotelchamp announces the launch of their innovative Booking Engine—the fourth product in a suite of direct conversion tools designed to help hoteliers drive traffic, improve the experience on their websites and drive direct revenue.

Hotelchamp

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Sales & Marketing

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Information Technology

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Hotelchamp launches a new Booking Engine to beat the power of OTA booking apps

Opinion

10 excellent Black Friday campaign examples for hotels

They’re coming! The best 2024 Black Friday offers and discounts are landing in your email inbox soon. Chances are you will find one or more offers that will draw your attention and encourage you to make a purchase.

Karen Stephens

Chief Marketing Officer, Revinate

Revinate, Inc.

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Sales & Marketing

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Revenue Management

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Email marketing

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Digital Marketing

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Opinion

Tips to prepare for hotel peak call season

The voice channel isn’t just another booking option. It’s a driving force for direct revenue. The fact is, 30% of customers across all age groups — including those tech-savvy younger generations — still prefer the personal touch of a phone call. And...

Karen Stephens

Chief Marketing Officer, Revinate

Revinate, Inc.

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Sales & Marketing

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Revenue Management

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Reputation Management

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Lodging Industry

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Opinion

Ways Hotels Can Leverage Influencer Marketing for Brand Growth

In today’s competitive hospitality landscape, hotels increasingly turn to influencer marketing as a strategic tool to boost brand visibility and drive bookings. Why? Partnering with influencers allows hotels to tap into their engaged audiences, leve...

Debbie Miller

Digital Marketing and Communications Professional and member of Cayuga Hospitality Consultants.

Cayuga Hospitality Consultants

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Sales & Marketing

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Social Media

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Digital Marketing

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Press Release

HSMAI Announces 2024 Sales Career Achievement and Professional of the Year Honorees

The Hospitality Sales and Marketing Association International (HSMAI) is proud to introduce the 2024 Career Achievement and Sales Professional of the Year award recipients who will be celebrated during HSMAI’s Sales Leader Forum on Nov. 13, 2024 in ...

The Hospitality Sales and Marketing Association International (HSMAI)

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Sales & Marketing

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Awards and Accolades

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HSMAI Announces 2024 Sales Career Achievement and Professional of the Year Honorees

Opinion

Is It Time to Refresh Your Resource Library?

For hospitality tech companies, a resource library is a cornerstone of marketing strategy, a dynamic learning hub that attracts traffic to the website, generates qualified leads, and nurtures prospects along the path to purchase.

Daniel Craig

Founder & Chief Strategist, Reknown

Reknown Marketing

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Sales & Marketing

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Digital Marketing

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Content Marketing

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Opinion

Going to Texas for The Hospitality Show? What You Need to Know Make the Most of Your Time

As we get ready for The Hospitality Show 2024, there’s a lot of excitement about the sessions, keynotes, and social events that will be happening. It’s going to be quite a great event.

Mike Pavicich

Director, Global Sales at SalesAndCatering.com, LLC

SalesAndCatering.com, LLC

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Sales & Marketing

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Property Technology

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Events & Conferences

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MICE

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Opinion

Is Expedia’s Last-Minute Deals a Good Deal For Hotels?

Expedia is actively promoting its Last-Minute Deals and brands them as hotelier’s’ opportunity to target high-converting last-minute audience with same-day deals and last-minute campaigns.

Max Starkov

Hospitality & Online Travel Tech Consultant

NYU

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Sales & Marketing

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Online Travel Agencies (OTA)

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NYUSPS Jonathan M. Tisch Center for Hospitality and Tourism

Opinion

How to use email to sleigh hotel sales this holiday season

Thanksgiving, Christmas and New Year provide huge opportunities to connect with your database, guests and followers. For hoteliers seeking to tap into the seasonal spirit of family getaways and gifts, email deliverability should be at the heart of t...

Haydee Fernandez

Associate Director, Customer Benchmarking & Recommendations at Cendyn

Cendyn™

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Sales & Marketing

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Email marketing

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All Latest News

Case Study: Breaking Free from OTAs with Paid Search

Hotelchamp launches a new Booking Engine to beat the power of OTA booking apps

10 excellent Black Friday campaign examples for hotels

Tips to prepare for hotel peak call season

Ways Hotels Can Leverage Influencer Marketing for Brand Growth

HSMAI Announces 2024 Sales Career Achievement and Professional of the Year Honorees

Is It Time to Refresh Your Resource Library?

Going to Texas for The Hospitality Show? What You Need to Know Make the Most of Your Time

Is Expedia’s Last-Minute Deals a Good Deal For Hotels?

How to use email to sleigh hotel sales this holiday season

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