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Opinion

Is It Time to Refresh Your Resource Library?

For hospitality tech companies, a resource library is a cornerstone of marketing strategy, a dynamic learning hub that attracts traffic to the website, generates qualified leads, and nurtures prospects along the path to purchase.

Daniel Craig
Daniel Craig
Founder & Chief Strategist, Reknown
Reknown Marketing
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Sales & Marketing
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Digital Marketing
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Content Marketing
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Daniel Craig
by Daniel Craig
23 October 2024Reknown MarketingSales & Marketing
Reknown Marketing
Going to Texas for The Hospitality Show? What You Need to Know Make the Most of Your Time
Opinion

Going to Texas for The Hospitality Show? What You Need to Know Make the Most of Your Time

As we get ready for The Hospitality Show 2024, there’s a lot of excitement about the sessions, keynotes, and social events that will be happening. It’s going to be quite a great event.

Mike Pavicich
Mike Pavicich
Director, Global Sales at SalesAndCatering.com, LLC
SalesAndCatering.com, LLC
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Sales & Marketing
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Property Technology
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Events & Conferences
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MICE
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Mike Pavicich
by Mike Pavicich
22 October 2024SalesAndCatering.com, LLCSales & Marketing
Going to Texas for The Hospitality Show? What You Need to Know Make the Most of Your Time
Opinion

How to use email to sleigh hotel sales this holiday season

Thanksgiving, Christmas and New Year provide huge opportunities to connect with your database, guests and followers. For hoteliers seeking to tap into the seasonal spirit of family getaways and gifts, email deliverability should be at the heart of t...

Haydee Fernandez
Haydee Fernandez
Associate Director, Customer Benchmarking & Recommendations at Cendyn
Cendyn™
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Sales & Marketing
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Email marketing
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Haydee Fernandez
by Haydee Fernandez
22 October 2024Cendyn™Sales & Marketing
Cendyn™
Supplier News

Bookboost partners with HotelTechReport to present the 2025 Email Marketing & Hotel CRM Buyer’s Guide

Bookboost, the industry-leading hospitality CRM platform, and HotelTechReport, the world’s foremost research and online community for hotel professionals, have teamed up to launch the Ultimate Buyer’s Guide to Hotel CRM & Email Marketing Software 20...

Bookboost
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Sales & Marketing
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Information Technology
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CRM & Loyalty
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Guest Experience
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Bookboost partners with HotelTechReport to present the 2025 Email Marketing & Hotel CRM Buyer’s Guide21 October 2024BookboostSales & Marketing
Bookboost partners with HotelTechReport to present the 2025 Email Marketing & Hotel CRM Buyer’s Guide
Opinion

Gearing Up for the Festive Season: How Hospitality Businesses in India Can Maximize Opportunities

India’s festive season, marked by vibrant cultural celebrations, weddings, and long holidays, presents a significant opportunity for the hospitality industry to boost its revenue and enhance its brand image. The period from October to December sees ...

Haninder Sachdeva
Haninder Sachdeva
Managing Director & CEO at Eight Continents Hotels & Resorts
Eight Continents Hotels & Resorts
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Sales & Marketing
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Haninder Sachdeva
by Haninder Sachdeva
18 October 2024Eight Continents Hotels & ResortsSales & Marketing
Eight Continents Hotels & Resorts
Stop Pitching, Start Connecting: Social Selling Secrets for Hotel Vendors
Opinion

Stop Pitching, Start Connecting: Social Selling Secrets for Hotel Vendors

Cold calls? Dead. E-blasts? Hope prospects like SPAM. Traditional networking events? Losing their edge. It’s time for a reality check—old-school sales tactics for hospitality vendors are outdated and ineffective. If you’re looking to boost your bott...

Cory Falter
Cory Falter
Partner and Visionary at Lure Agency and consultant at Cayuga Hospitality Consultants
Lure Agency
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Sales & Marketing
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Social Media
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Cory Falter
by Cory Falter
17 October 2024Lure AgencySales & Marketing
Stop Pitching, Start Connecting: Social Selling Secrets for Hotel Vendors
Opinion

Experience vs. Data: A Tale of Two Commercial Managers

Two contrasting approaches to management shape how hotel businesses navigate challenges and seize opportunities: one based on instinct and experience, the other driven by data and analytics. While instinct may offer quick solutions in the short term...

Anders Johansson
Demand Calendar AB
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Sales & Marketing
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Revenue Management
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Big Data
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Anders Johansson
by Anders Johansson
16 October 2024Demand Calendar ABSales & Marketing
Demand Calendar AB